Information about the Company & Brand
National Citizen Commercial Joint Stock Bank (NCB) was established in 1995. After 28 years of establishment and development, NCB has gone through a process of strong transformation, constant innovation, and development of operating business models, products, and services in the direction of digitalization to keep up with market trends and customer needs, contributing to the development of the Finance - Banking industry and the local community.
NCB aims for sustainable values to gradually realize its mission to become a financial consultant, a reliable companion of organizations and individuals, and to bring the highest value to customers. To achieve that goal, NCB has constantly improved the quality of resources and built a strong corporate culture with unique internal cultural activities that demonstrate the spirit of 5 core values: Loyalty, Trust, Conscientiousness, Dedication, and Flourishment.
Brand Elements
NCB's logo image is inspired by the Vietnamese ancient coin, with the symbolism of yin and yang elements, which is the philosophy of harmony and the constant movement of heaven and earth. It means bringing about flexibility and reliability for customers.
NCB pursues the brand philosophy of being a trusted advisor who accompanies customers to realize their dreams in the most creative, flexible, modern, and streamlined methods.
Inspiring Identity
In recent years, NCB has invested heavily and transformed in many aspects, especially in technology platforms, product solutions, services, and brand image. Therefore, the bank has constantly improved customers’ experience and met all their needs in life and business development, enhancing brand image and reputation.
In 2023, NCB deploys the umbrella brand message "Open NCB - Open Million Dreams", which is the focal point that connects branding and product marketing activities with the "Open" element. The verb “Open” evokes various direct meanings in the banking industry (Open an account at NCB, Open NCB Apps). Besides, the verb "Open" suggests a new page in NCB's development journey, opening up dreams and success for customers' lives in which NCB is a trusted companion.
During the outbreak of the Covid-19 epidemic, NCB worked with businesses to overcome difficult times with financial tools such as interest rate reduction, debt repayment time restructuring, debt rescheduling, and more, contributing to the efforts of The State Bank of Vietnam and the Government to control and restore the economy. In parallel with intensive investment in the digitalization of banking services, NCB enhances its cooperation with many big domestic and foreign partners, gradually building a digital ecosystem extensively and increasing value for customers.
National Citizen Commercial Joint Stock Bank (NCB) was established in 1995. After 28 years of establishment and development, NCB has gone through a process of strong transformation, constant innovation, and development of operating business models, products, and services in the direction of digitalization to keep up with market trends and customer needs, contributing to the development of the Finance - Banking industry and the local community.
NCB aims for sustainable values to gradually realize its mission to become a financial consultant, a reliable companion of organizations and individuals, and to bring the highest value to customers. To achieve that goal, NCB has constantly improved the quality of resources and built a strong corporate culture with unique internal cultural activities that demonstrate the spirit of 5 core values: Loyalty, Trust, Conscientiousness, Dedication, and Flourishment.
Brand Elements
NCB's logo image is inspired by the Vietnamese ancient coin, with the symbolism of yin and yang elements, which is the philosophy of harmony and the constant movement of heaven and earth. It means bringing about flexibility and reliability for customers.
NCB pursues the brand philosophy of being a trusted advisor who accompanies customers to realize their dreams in the most creative, flexible, modern, and streamlined methods.
Inspiring Identity
In recent years, NCB has invested heavily and transformed in many aspects, especially in technology platforms, product solutions, services, and brand image. Therefore, the bank has constantly improved customers’ experience and met all their needs in life and business development, enhancing brand image and reputation.
In 2023, NCB deploys the umbrella brand message "Open NCB - Open Million Dreams", which is the focal point that connects branding and product marketing activities with the "Open" element. The verb “Open” evokes various direct meanings in the banking industry (Open an account at NCB, Open NCB Apps). Besides, the verb "Open" suggests a new page in NCB's development journey, opening up dreams and success for customers' lives in which NCB is a trusted companion.
During the outbreak of the Covid-19 epidemic, NCB worked with businesses to overcome difficult times with financial tools such as interest rate reduction, debt repayment time restructuring, debt rescheduling, and more, contributing to the efforts of The State Bank of Vietnam and the Government to control and restore the economy. In parallel with intensive investment in the digitalization of banking services, NCB enhances its cooperation with many big domestic and foreign partners, gradually building a digital ecosystem extensively and increasing value for customers.
Open NCB - Open Million Dreams
Achievements & Impact
NCB is known as one of the pioneers in digital transformation in recent years. Along with strong investment in technology infrastructure, the bank has also implemented a series of digitalization initiatives to provide customers with optimal solutions and outstanding experiences. Products and services are deployed based on customer understanding and customer-centricity principles to meet their increasingly high needs, thus receiving trust and appreciation from the community.
In 2023, NCB upgraded to the new version of the NCB iziMobile application for retail customers, making it a neat, safe, modern "pocket digital bank" with a smoother experience and simplified operations. The bank also launched digital banking NCB iziBankbiz with two versions of Internet Banking on Internet browsers and the iziMobiz application on mobile phone; it is specifically designed for corporate customers, helping businesses digitalize their business, financial management, reducing the burden of operating resources and creating motivation to promote business.
With continuously updated new features, retail and corporate customers at NCB can experience a closed ecosystem in financial transactions, from account opening to product and service registration, and issuance, anywhere, anytime.
Besides providing comprehensive financial solutions, NCB always focuses on the development of human resources and its contribution to the overall development of the community. NCB's recent highly competitive human resources policies in the market and diversified training and corporate culture activities have created an ideal working environment for employees and contributed to the development of specialized and professional human resources for the Finance - Banking market.
Future Direction
NCB has strongly transformed in the past 2 years with a focus on flexible adaption to reality, turning challenges into opportunities through successful innovation. Accordingly, NCB is working with the world's leading strategy consulting partner to map out a new strategy for the bank from now until 2028 to improve its competitiveness in the market and bring the highest value to customers, working towards breakthrough advances and sustainable development, actively contributing to the development of the economy.
On the path to the new strategy, NCB leaders and employees hold dear to their ideals, with enthusiasm and drastic actions, determined to improve products, services, and experiences for customers, accompanying customers to successfully conquer millions of dreams.
Open for opportunities and ready for success, NCB is gradually moving towards sustainable values, gradually rising to new height, and reaching higher position.
NCB is known as one of the pioneers in digital transformation in recent years. Along with strong investment in technology infrastructure, the bank has also implemented a series of digitalization initiatives to provide customers with optimal solutions and outstanding experiences. Products and services are deployed based on customer understanding and customer-centricity principles to meet their increasingly high needs, thus receiving trust and appreciation from the community.
In 2023, NCB upgraded to the new version of the NCB iziMobile application for retail customers, making it a neat, safe, modern "pocket digital bank" with a smoother experience and simplified operations. The bank also launched digital banking NCB iziBankbiz with two versions of Internet Banking on Internet browsers and the iziMobiz application on mobile phone; it is specifically designed for corporate customers, helping businesses digitalize their business, financial management, reducing the burden of operating resources and creating motivation to promote business.
With continuously updated new features, retail and corporate customers at NCB can experience a closed ecosystem in financial transactions, from account opening to product and service registration, and issuance, anywhere, anytime.
Besides providing comprehensive financial solutions, NCB always focuses on the development of human resources and its contribution to the overall development of the community. NCB's recent highly competitive human resources policies in the market and diversified training and corporate culture activities have created an ideal working environment for employees and contributed to the development of specialized and professional human resources for the Finance - Banking market.
Future Direction
NCB has strongly transformed in the past 2 years with a focus on flexible adaption to reality, turning challenges into opportunities through successful innovation. Accordingly, NCB is working with the world's leading strategy consulting partner to map out a new strategy for the bank from now until 2028 to improve its competitiveness in the market and bring the highest value to customers, working towards breakthrough advances and sustainable development, actively contributing to the development of the economy.
On the path to the new strategy, NCB leaders and employees hold dear to their ideals, with enthusiasm and drastic actions, determined to improve products, services, and experiences for customers, accompanying customers to successfully conquer millions of dreams.
Open for opportunities and ready for success, NCB is gradually moving towards sustainable values, gradually rising to new height, and reaching higher position.
INSPIRATIONAL BRAND CATEGORY
National Citizen Commercial Joint Stock Bank
Information about the Company & Brand
National Citizen Commercial Joint Stock Bank (NCB) was established in 1995. After 28 years of establishment and development, NCB has gone through a process of strong transformation, constant innovation, and development of operating business models, products, and services in the direction of digitalization to keep up with market trends and customer needs, contributing to the development of the Finance - Banking industry and the local community.
NCB aims for sustainable values to gradually realize its mission to become a financial consultant, a reliable companion of organizations and individuals, and to bring the highest value to customers. To achieve that goal, NCB has constantly improved the quality of resources and built a strong corporate culture with unique internal cultural activities that demonstrate the spirit of 5 core values: Loyalty, Trust, Conscientiousness, Dedication, and Flourishment.
Brand Elements
NCB's logo image is inspired by the Vietnamese ancient coin, with the symbolism of yin and yang elements, which is the philosophy of harmony and the constant movement of heaven and earth. It means bringing about flexibility and reliability for customers.
NCB pursues the brand philosophy of being a trusted advisor who accompanies customers to realize their dreams in the most creative, flexible, modern, and streamlined methods.
Inspiring Identity
In recent years, NCB has invested heavily and transformed in many aspects, especially in technology platforms, product solutions, services, and brand image. Therefore, the bank has constantly improved customers’ experience and met all their needs in life and business development, enhancing brand image and reputation.
In 2023, NCB deploys the umbrella brand message "Open NCB - Open Million Dreams", which is the focal point that connects branding and product marketing activities with the "Open" element. The verb “Open” evokes various direct meanings in the banking industry (Open an account at NCB, Open NCB Apps). Besides, the verb "Open" suggests a new page in NCB's development journey, opening up dreams and success for customers' lives in which NCB is a trusted companion.
During the outbreak of the Covid-19 epidemic, NCB worked with businesses to overcome difficult times with financial tools such as interest rate reduction, debt repayment time restructuring, debt rescheduling, and more, contributing to the efforts of The State Bank of Vietnam and the Government to control and restore the economy. In parallel with intensive investment in the digitalization of banking services, NCB enhances its cooperation with many big domestic and foreign partners, gradually building a digital ecosystem extensively and increasing value for customers.
National Citizen Commercial Joint Stock Bank (NCB) was established in 1995. After 28 years of establishment and development, NCB has gone through a process of strong transformation, constant innovation, and development of operating business models, products, and services in the direction of digitalization to keep up with market trends and customer needs, contributing to the development of the Finance - Banking industry and the local community.
NCB aims for sustainable values to gradually realize its mission to become a financial consultant, a reliable companion of organizations and individuals, and to bring the highest value to customers. To achieve that goal, NCB has constantly improved the quality of resources and built a strong corporate culture with unique internal cultural activities that demonstrate the spirit of 5 core values: Loyalty, Trust, Conscientiousness, Dedication, and Flourishment.
Brand Elements
NCB's logo image is inspired by the Vietnamese ancient coin, with the symbolism of yin and yang elements, which is the philosophy of harmony and the constant movement of heaven and earth. It means bringing about flexibility and reliability for customers.
NCB pursues the brand philosophy of being a trusted advisor who accompanies customers to realize their dreams in the most creative, flexible, modern, and streamlined methods.
Inspiring Identity
In recent years, NCB has invested heavily and transformed in many aspects, especially in technology platforms, product solutions, services, and brand image. Therefore, the bank has constantly improved customers’ experience and met all their needs in life and business development, enhancing brand image and reputation.
In 2023, NCB deploys the umbrella brand message "Open NCB - Open Million Dreams", which is the focal point that connects branding and product marketing activities with the "Open" element. The verb “Open” evokes various direct meanings in the banking industry (Open an account at NCB, Open NCB Apps). Besides, the verb "Open" suggests a new page in NCB's development journey, opening up dreams and success for customers' lives in which NCB is a trusted companion.
During the outbreak of the Covid-19 epidemic, NCB worked with businesses to overcome difficult times with financial tools such as interest rate reduction, debt repayment time restructuring, debt rescheduling, and more, contributing to the efforts of The State Bank of Vietnam and the Government to control and restore the economy. In parallel with intensive investment in the digitalization of banking services, NCB enhances its cooperation with many big domestic and foreign partners, gradually building a digital ecosystem extensively and increasing value for customers.
Open NCB - Open Million Dreams
Achievements & Impact
NCB is known as one of the pioneers in digital transformation in recent years. Along with strong investment in technology infrastructure, the bank has also implemented a series of digitalization initiatives to provide customers with optimal solutions and outstanding experiences. Products and services are deployed based on customer understanding and customer-centricity principles to meet their increasingly high needs, thus receiving trust and appreciation from the community.
In 2023, NCB upgraded to the new version of the NCB iziMobile application for retail customers, making it a neat, safe, modern "pocket digital bank" with a smoother experience and simplified operations. The bank also launched digital banking NCB iziBankbiz with two versions of Internet Banking on Internet browsers and the iziMobiz application on mobile phone; it is specifically designed for corporate customers, helping businesses digitalize their business, financial management, reducing the burden of operating resources and creating motivation to promote business.
With continuously updated new features, retail and corporate customers at NCB can experience a closed ecosystem in financial transactions, from account opening to product and service registration, and issuance, anywhere, anytime.
Besides providing comprehensive financial solutions, NCB always focuses on the development of human resources and its contribution to the overall development of the community. NCB's recent highly competitive human resources policies in the market and diversified training and corporate culture activities have created an ideal working environment for employees and contributed to the development of specialized and professional human resources for the Finance - Banking market.
Future Direction
NCB has strongly transformed in the past 2 years with a focus on flexible adaption to reality, turning challenges into opportunities through successful innovation. Accordingly, NCB is working with the world's leading strategy consulting partner to map out a new strategy for the bank from now until 2028 to improve its competitiveness in the market and bring the highest value to customers, working towards breakthrough advances and sustainable development, actively contributing to the development of the economy.
On the path to the new strategy, NCB leaders and employees hold dear to their ideals, with enthusiasm and drastic actions, determined to improve products, services, and experiences for customers, accompanying customers to successfully conquer millions of dreams.
Open for opportunities and ready for success, NCB is gradually moving towards sustainable values, gradually rising to new height, and reaching higher position.
NCB is known as one of the pioneers in digital transformation in recent years. Along with strong investment in technology infrastructure, the bank has also implemented a series of digitalization initiatives to provide customers with optimal solutions and outstanding experiences. Products and services are deployed based on customer understanding and customer-centricity principles to meet their increasingly high needs, thus receiving trust and appreciation from the community.
In 2023, NCB upgraded to the new version of the NCB iziMobile application for retail customers, making it a neat, safe, modern "pocket digital bank" with a smoother experience and simplified operations. The bank also launched digital banking NCB iziBankbiz with two versions of Internet Banking on Internet browsers and the iziMobiz application on mobile phone; it is specifically designed for corporate customers, helping businesses digitalize their business, financial management, reducing the burden of operating resources and creating motivation to promote business.
With continuously updated new features, retail and corporate customers at NCB can experience a closed ecosystem in financial transactions, from account opening to product and service registration, and issuance, anywhere, anytime.
Besides providing comprehensive financial solutions, NCB always focuses on the development of human resources and its contribution to the overall development of the community. NCB's recent highly competitive human resources policies in the market and diversified training and corporate culture activities have created an ideal working environment for employees and contributed to the development of specialized and professional human resources for the Finance - Banking market.
Future Direction
NCB has strongly transformed in the past 2 years with a focus on flexible adaption to reality, turning challenges into opportunities through successful innovation. Accordingly, NCB is working with the world's leading strategy consulting partner to map out a new strategy for the bank from now until 2028 to improve its competitiveness in the market and bring the highest value to customers, working towards breakthrough advances and sustainable development, actively contributing to the development of the economy.
On the path to the new strategy, NCB leaders and employees hold dear to their ideals, with enthusiasm and drastic actions, determined to improve products, services, and experiences for customers, accompanying customers to successfully conquer millions of dreams.
Open for opportunities and ready for success, NCB is gradually moving towards sustainable values, gradually rising to new height, and reaching higher position.