Information about the Company & Brand
In June 1996, Vietnamese people needed access to life insurance products and BaoViet Life Corporation (BaoViet Life) was the pioneer to open the market, developing the first foundation for the life insurance industry in Vietnam. Since its early days, BaoViet Life has fully understood its role and the importance of life insurance as well as the responsibility of enterprises under the Ministry of Finance. BaoViet Life operates based on its mission to provide dedicated services and to give the best benefits to Vietnamese people.
Brand Elements
Vietnam is a country that had great potential for life insurance businesses when the life insurance industry was still quite young, with abundant market potential and a young population. By the end of 2022, there were 19 life insurance businesses operating in Vietnam; of which, 18 businesses are foreign and joint venture enterprises. BaoViet Life was the only Vietnamese life insurance enterprise.
Despite fierce competition in all aspects, BaoViet Life consistently pursues a sustainable development strategy, it never rushes its development always putting customers at the center of all activities. As a result, this helped BaoViet Life maintain its top position in the market for many years in terms of the number of contracts, new exploitation revenue, and total revenue. Besides that, BaoViet Life is also the enterprise that creates the most jobs and pays the highest corporate income tax in the industry.
Inspiring Identity
During the Covid-19 pandemic, like many other industries, the life insurance industry was negatively impacted by social distancing, economic decline, and people's income. However, in the face of danger, people's awareness of life insurance was heightened and BaoViet Life catered to these challenges as a pioneer in communication, psychological counseling, health care, calming the spirit, and healing the mind through a variety of activities. Thousands of online programs connect people with medical staff, helping people to prevent disease. BaoViet Life also has a healthcare switchboard, a customer care switchboard, and a counselor care switchboard that works 24/24 to receive calls from customers and employees.
Many billions of VND are paid to customers who are being treated for Covid-19, as well as being used to fund many charity programs, supporting people and doctors on the front lines against the epidemic. BaoViet Life's humane works have inspired others by being an example of good people, good deeds, and humane businesses. This has sharply increased the company’s brand reputation and the trust of people and customers in BaoViet Life.
In June 1996, Vietnamese people needed access to life insurance products and BaoViet Life Corporation (BaoViet Life) was the pioneer to open the market, developing the first foundation for the life insurance industry in Vietnam. Since its early days, BaoViet Life has fully understood its role and the importance of life insurance as well as the responsibility of enterprises under the Ministry of Finance. BaoViet Life operates based on its mission to provide dedicated services and to give the best benefits to Vietnamese people.
Brand Elements
Vietnam is a country that had great potential for life insurance businesses when the life insurance industry was still quite young, with abundant market potential and a young population. By the end of 2022, there were 19 life insurance businesses operating in Vietnam; of which, 18 businesses are foreign and joint venture enterprises. BaoViet Life was the only Vietnamese life insurance enterprise.
Despite fierce competition in all aspects, BaoViet Life consistently pursues a sustainable development strategy, it never rushes its development always putting customers at the center of all activities. As a result, this helped BaoViet Life maintain its top position in the market for many years in terms of the number of contracts, new exploitation revenue, and total revenue. Besides that, BaoViet Life is also the enterprise that creates the most jobs and pays the highest corporate income tax in the industry.
Inspiring Identity
During the Covid-19 pandemic, like many other industries, the life insurance industry was negatively impacted by social distancing, economic decline, and people's income. However, in the face of danger, people's awareness of life insurance was heightened and BaoViet Life catered to these challenges as a pioneer in communication, psychological counseling, health care, calming the spirit, and healing the mind through a variety of activities. Thousands of online programs connect people with medical staff, helping people to prevent disease. BaoViet Life also has a healthcare switchboard, a customer care switchboard, and a counselor care switchboard that works 24/24 to receive calls from customers and employees.
Many billions of VND are paid to customers who are being treated for Covid-19, as well as being used to fund many charity programs, supporting people and doctors on the front lines against the epidemic. BaoViet Life's humane works have inspired others by being an example of good people, good deeds, and humane businesses. This has sharply increased the company’s brand reputation and the trust of people and customers in BaoViet Life.
Protecting Vietnamese families -
Protecting Vietnamese values
Achievements & Impact
In 2022 and 2023, BaoViet Life has adapted to the new normal life after the pandemic with many activities aimed towards assisting the community, customers, and employees. This company has provided thousands of post-Covid-19 healthcare and counseling programs; psychological counseling programs, post-Covid-19 nutrition counseling; given gifts and bicycles to the poor and studious children, and more.
Therefore, to help more and more people access life insurance and create more local jobs, BaoViet Life has expanded its office network to remote areas such as rural, mountainous areas, and coastal islands. As of June 2023, BaoViet Life has 76 member companies and nearly 400 regional offices, covering 63 provinces.
Furthermore, BaoViet Life prioritizes customer services by standardizing customer services and care processes while also upgrading technology so that all transactions are performed quickly and conveniently.
Future Direction
With outstanding achievements in all aspects, BaoViet Life is honored to receive the First-Class Labor Medal from Vietnam’s Prime Minister and many prestigious awards at home and abroad.
On its journey of 27 years of development (from 1996 to 2023), BaoViet Life has always shown bravery as a leading enterprise in the industry, putting customers at the center of decision-making, and putting the interests of the country and ethnic groups at the top.
Consistent with the company’s sustainable development strategy and its motto of "Protecting Vietnamese families - Protecting Vietnamese values", BaoViet Life continues to appeal to customers with superior service quality, products, brand reputation, and humanitarian activities towards the community, customers, and employees.
In 2022 and 2023, BaoViet Life has adapted to the new normal life after the pandemic with many activities aimed towards assisting the community, customers, and employees. This company has provided thousands of post-Covid-19 healthcare and counseling programs; psychological counseling programs, post-Covid-19 nutrition counseling; given gifts and bicycles to the poor and studious children, and more.
Therefore, to help more and more people access life insurance and create more local jobs, BaoViet Life has expanded its office network to remote areas such as rural, mountainous areas, and coastal islands. As of June 2023, BaoViet Life has 76 member companies and nearly 400 regional offices, covering 63 provinces.
Furthermore, BaoViet Life prioritizes customer services by standardizing customer services and care processes while also upgrading technology so that all transactions are performed quickly and conveniently.
Future Direction
With outstanding achievements in all aspects, BaoViet Life is honored to receive the First-Class Labor Medal from Vietnam’s Prime Minister and many prestigious awards at home and abroad.
On its journey of 27 years of development (from 1996 to 2023), BaoViet Life has always shown bravery as a leading enterprise in the industry, putting customers at the center of decision-making, and putting the interests of the country and ethnic groups at the top.
Consistent with the company’s sustainable development strategy and its motto of "Protecting Vietnamese families - Protecting Vietnamese values", BaoViet Life continues to appeal to customers with superior service quality, products, brand reputation, and humanitarian activities towards the community, customers, and employees.
INSPIRATIONAL BRAND CATEGORY
BaoViet Life Corporation
Information about the Company & Brand
In June 1996, Vietnamese people needed access to life insurance products and BaoViet Life Corporation (BaoViet Life) was the pioneer to open the market, developing the first foundation for the life insurance industry in Vietnam. Since its early days, BaoViet Life has fully understood its role and the importance of life insurance as well as the responsibility of enterprises under the Ministry of Finance. BaoViet Life operates based on its mission to provide dedicated services and to give the best benefits to Vietnamese people.
Brand Elements
Vietnam is a country that had great potential for life insurance businesses when the life insurance industry was still quite young, with abundant market potential and a young population. By the end of 2022, there were 19 life insurance businesses operating in Vietnam; of which, 18 businesses are foreign and joint venture enterprises. BaoViet Life was the only Vietnamese life insurance enterprise.
Despite fierce competition in all aspects, BaoViet Life consistently pursues a sustainable development strategy, it never rushes its development always putting customers at the center of all activities. As a result, this helped BaoViet Life maintain its top position in the market for many years in terms of the number of contracts, new exploitation revenue, and total revenue. Besides that, BaoViet Life is also the enterprise that creates the most jobs and pays the highest corporate income tax in the industry.
Inspiring Identity
During the Covid-19 pandemic, like many other industries, the life insurance industry was negatively impacted by social distancing, economic decline, and people's income. However, in the face of danger, people's awareness of life insurance was heightened and BaoViet Life catered to these challenges as a pioneer in communication, psychological counseling, health care, calming the spirit, and healing the mind through a variety of activities. Thousands of online programs connect people with medical staff, helping people to prevent disease. BaoViet Life also has a healthcare switchboard, a customer care switchboard, and a counselor care switchboard that works 24/24 to receive calls from customers and employees.
Many billions of VND are paid to customers who are being treated for Covid-19, as well as being used to fund many charity programs, supporting people and doctors on the front lines against the epidemic. BaoViet Life's humane works have inspired others by being an example of good people, good deeds, and humane businesses. This has sharply increased the company’s brand reputation and the trust of people and customers in BaoViet Life.
In June 1996, Vietnamese people needed access to life insurance products and BaoViet Life Corporation (BaoViet Life) was the pioneer to open the market, developing the first foundation for the life insurance industry in Vietnam. Since its early days, BaoViet Life has fully understood its role and the importance of life insurance as well as the responsibility of enterprises under the Ministry of Finance. BaoViet Life operates based on its mission to provide dedicated services and to give the best benefits to Vietnamese people.
Brand Elements
Vietnam is a country that had great potential for life insurance businesses when the life insurance industry was still quite young, with abundant market potential and a young population. By the end of 2022, there were 19 life insurance businesses operating in Vietnam; of which, 18 businesses are foreign and joint venture enterprises. BaoViet Life was the only Vietnamese life insurance enterprise.
Despite fierce competition in all aspects, BaoViet Life consistently pursues a sustainable development strategy, it never rushes its development always putting customers at the center of all activities. As a result, this helped BaoViet Life maintain its top position in the market for many years in terms of the number of contracts, new exploitation revenue, and total revenue. Besides that, BaoViet Life is also the enterprise that creates the most jobs and pays the highest corporate income tax in the industry.
Inspiring Identity
During the Covid-19 pandemic, like many other industries, the life insurance industry was negatively impacted by social distancing, economic decline, and people's income. However, in the face of danger, people's awareness of life insurance was heightened and BaoViet Life catered to these challenges as a pioneer in communication, psychological counseling, health care, calming the spirit, and healing the mind through a variety of activities. Thousands of online programs connect people with medical staff, helping people to prevent disease. BaoViet Life also has a healthcare switchboard, a customer care switchboard, and a counselor care switchboard that works 24/24 to receive calls from customers and employees.
Many billions of VND are paid to customers who are being treated for Covid-19, as well as being used to fund many charity programs, supporting people and doctors on the front lines against the epidemic. BaoViet Life's humane works have inspired others by being an example of good people, good deeds, and humane businesses. This has sharply increased the company’s brand reputation and the trust of people and customers in BaoViet Life.
Protecting Vietnamese families -
Protecting Vietnamese values
Achievements & Impact
In 2022 and 2023, BaoViet Life has adapted to the new normal life after the pandemic with many activities aimed towards assisting the community, customers, and employees. This company has provided thousands of post-Covid-19 healthcare and counseling programs; psychological counseling programs, post-Covid-19 nutrition counseling; given gifts and bicycles to the poor and studious children, and more.
Therefore, to help more and more people access life insurance and create more local jobs, BaoViet Life has expanded its office network to remote areas such as rural, mountainous areas, and coastal islands. As of June 2023, BaoViet Life has 76 member companies and nearly 400 regional offices, covering 63 provinces.
Furthermore, BaoViet Life prioritizes customer services by standardizing customer services and care processes while also upgrading technology so that all transactions are performed quickly and conveniently.
Future Direction
With outstanding achievements in all aspects, BaoViet Life is honored to receive the First-Class Labor Medal from Vietnam’s Prime Minister and many prestigious awards at home and abroad.
On its journey of 27 years of development (from 1996 to 2023), BaoViet Life has always shown bravery as a leading enterprise in the industry, putting customers at the center of decision-making, and putting the interests of the country and ethnic groups at the top.
Consistent with the company’s sustainable development strategy and its motto of "Protecting Vietnamese families - Protecting Vietnamese values", BaoViet Life continues to appeal to customers with superior service quality, products, brand reputation, and humanitarian activities towards the community, customers, and employees.
In 2022 and 2023, BaoViet Life has adapted to the new normal life after the pandemic with many activities aimed towards assisting the community, customers, and employees. This company has provided thousands of post-Covid-19 healthcare and counseling programs; psychological counseling programs, post-Covid-19 nutrition counseling; given gifts and bicycles to the poor and studious children, and more.
Therefore, to help more and more people access life insurance and create more local jobs, BaoViet Life has expanded its office network to remote areas such as rural, mountainous areas, and coastal islands. As of June 2023, BaoViet Life has 76 member companies and nearly 400 regional offices, covering 63 provinces.
Furthermore, BaoViet Life prioritizes customer services by standardizing customer services and care processes while also upgrading technology so that all transactions are performed quickly and conveniently.
Future Direction
With outstanding achievements in all aspects, BaoViet Life is honored to receive the First-Class Labor Medal from Vietnam’s Prime Minister and many prestigious awards at home and abroad.
On its journey of 27 years of development (from 1996 to 2023), BaoViet Life has always shown bravery as a leading enterprise in the industry, putting customers at the center of decision-making, and putting the interests of the country and ethnic groups at the top.
Consistent with the company’s sustainable development strategy and its motto of "Protecting Vietnamese families - Protecting Vietnamese values", BaoViet Life continues to appeal to customers with superior service quality, products, brand reputation, and humanitarian activities towards the community, customers, and employees.