Information about the Company & Brand
SpaceSpeakers Group JSC is a leading organisation and record label of top music producers and artists. Grown from a reputable Hip-hop group since 2011, SpaceSpeakers Group JSC establishment marks a revolution of underground music in Vietnam by focusing on 3 important strategic goals: create a professional working environment for SpaceSpeakers artists; nurture the next offspring of the country's Rap/ Hip-hop talents; maximise Rap/ Hip-hop exposure and impact in Vietnam as a stepping stone to an international expansion.
Brand Elements
SpaceSpeakers is a well-known entertainment company in Vietnam, especially in the field of music and artist management. The core values that SpaceSpeakers aims for are Quality - Insightful - Professional - Visionary - Integrated. Brand communication is well-established in SpaceSpeakers. Each and every artist at SpaceSpeakers has their own music style that is shaped differently adhering to specific aims and career directions. However, when it comes to big projects, artists often come together under the name "SpaceSpeakers". Any new music release plan is tailored strategically and thoroughly through every stage and to ensure the common voice of all artists. At the same time, SpaceSpeakers always ensures commercial viability in every project of music releasing as well as talent nurturing.
SpaceBoys Neva Sleep
In the past 10 years, SpaceSpeakers' pioneering artists have always created music trends for the Vietnamese market. SpaceSpeakers has been contributing to the Rap/ Hip-hop industry by gradually removing the barrier between the Vietnamese mass audience and underground music. The effort is taken into action through numerous practices. From 2020 to 2021, SpaceSpeakers is widely mentioned by the media, music experts, and audiences in Vietnam for taking on major positions as music directors, judges, coaches, and producers for Rap Viet—a successful TV programme scouting rap talents. SpaceSpeakers has been devoted immensely to revamping the image of Rap/ Hip-hop and prospering underground music on both online and offline platforms. Numerous honourable awards are clear proof of the group's contribution to the country's music, especially the Hip-hop genre.
Achievements & Impact
The establishment of SpaceSpeakers Group JSC comes with a more reputable image and higher revenue genration. After only 1 year of growth, SpaceSpeakers Group earned roughly USD 5 million in revenue. In terms of partnership, SpaceSpeakers Group JSC's strategic partners include Warner Music, Unilever, Vietnam Airlines, Mercedes, PepsiCo, Samsung, VinGroup, and many more for greater mutual branding and social benefits.
SpaceSpeakers Group JSC also holds impactful social events to support local communities and indigent people through tough times using music as the means. Some of the most viral events and campaigns are "SpaceSpeakers Charity Show - We're by your side", "Muzik Dap Dich" (Music Stops Pandemic), and other notable projects. The meaningful social campaigns are the bridge connecting SpaceSpeakers artists and their fans during the past 10 years. Through countless music projects from branding to corporate social responsibility (CSR), SpaceSpeakers Group JSC holds an important position in the audience's mind as the country's leading entertainment company rooted in Rap/ Hip-hop which as of now, is yet to be replaced.
Future Direction
SpaceSpeakers' brand development strategies will continue to take "music" and "people" as core values.
In 5-years time, SpaceSpeakers hopes to become the leading Rap/ Hip-hop label by collaborating with a wide range of famous artists as well as supporting young rappers and producers with their music careers. At the same time, SpaceSpeakers will create the brand's ecosystem including regular events (Space Jam), a complex centre with shopping areas, entertainment and music experiences exclusively for fans of SpaceSpeakers in particular and Rap/ Hip-Hop in general. Lastly, SpaceSpeakers will introduce a new generation of Rap/ Hip-Hop stars, and over the next 2 years, SpaceSpeakers will be listed on the stock exchange and increase the influence of the brand in the Rap/ Hip-Hop audience to 90%.
INSPIRATIONAL BRAND CATEGORY
Spacespeakers Group JSC
Information about the Company & Brand
SpaceSpeakers Group JSC is a leading organisation and record label of top music producers and artists. Grown from a reputable Hip-hop group since 2011, SpaceSpeakers Group JSC establishment marks a revolution of underground music in Vietnam by focusing on 3 important strategic goals: create a professional working environment for SpaceSpeakers artists; nurture the next offspring of the country's Rap/ Hip-hop talents; maximise Rap/Hip-hop exposure and impact in Vietnam as a stepping stone to an international expansion.
Brand Elements
SpaceSpeakers is a well-known entertainment company in Vietnam, especially in the field of music and artist management. The core values that SpaceSpeakers aims for are Quality - Insightful - Professional - Visionary - Integrated. Brand communication is well-established in SpaceSpeakers. Each and every artist at SpaceSpeakers has their own music style that is shaped differently adhering to specific aims and career directions. However, when it comes to big projects, artists often come together under the name "SpaceSpeakers". Any new music release plan is tailored strategically and thoroughly through every stage and to ensure the common voice of all artists. At the same time, SpaceSpeakers always ensures commercial viability in every project of music releasing as well as talent nurturing.
SpaceBoys Neva Sleep
In the past 10 years, SpaceSpeakers' pioneering artists have always created music trends for the Vietnamese market. SpaceSpeakers has been contributing to the Rap/ Hip-hop industry by gradually removing the barrier between the Vietnamese mass audience and underground music. The effort is taken into action through numerous practices. From 2020 to 2021, SpaceSpeakers is widely mentioned by the media, music experts, and audiences in Vietnam for taking on major positions as music directors, judges, coaches, and producers for Rap Viet—a successful TV programme scouting rap talents. SpaceSpeakers has been devoted immensely to revamping the image of Rap/ Hip-hop and prospering underground music on both online and offline platforms. Numerous honourable awards are clear proof of the group's contribution to the country's music, especially the Hip-hop genre.
Achievements & Impact
The establishment of SpaceSpeakers Group JSC comes with a more reputable image and higher revenue genration. After only 1 year of growth, SpaceSpeakers Group earned roughly USD 5 million in revenue. In terms of partnership, SpaceSpeakers Group JSC's strategic partners include Warner Music, Unilever, Vietnam Airlines, Mercedes, PepsiCo, Samsung, VinGroup, and many more for greater mutual branding and social benefits.
SpaceSpeakers Group JSC also holds impactful social events to support local communities and indigent people through tough times using music as the means. Some of the most viral events and campaigns are "SpaceSpeakers Charity Show - We're by your side", "Muzik Dap Dich" (Music Stops Pandemic), and other notable projects. The meaningful social campaigns are the bridge connecting SpaceSpeakers artists and their fans during the past 10 years. Through countless music projects from branding to corporate social responsibility (CSR), SpaceSpeakers Group JSC holds an important position in the audience's mind as the country's leading entertainment company rooted in Rap/ Hip-hop which as of now, is yet to be replaced.
Future Direction
SpaceSpeakers' brand development strategies will continue to take "music" and "people" as core values.
In 5-years time, SpaceSpeakers hopes to become the leading Rap/ Hip-hop label by collaborating with a wide range of famous artists as well as supporting young rappers and producers with their music careers. At the same time, SpaceSpeakers will create the brand's ecosystem including regular events (Space Jam), a complex centre with shopping areas, entertainment and music experiences exclusively for fans of SpaceSpeakers in particular and Rap/ Hip-Hop in general. Lastly, SpaceSpeakers will introduce a new generation of Rap/ Hip-Hop stars, and over the next 2 years, SpaceSpeakers will be listed on the stock exchange and increase the influence of the brand in the Rap/ Hip-Hop audience to 90%.