Novaland Group | APEA - Asia Pacific Enterprise Awards

CORPORATE EXCELLENCE

Novaland Group

Introduction
Novaland Group is currently one of the prominent companies in Real Estate Investment and Development with a chartered capital of over VND 9,373bn as of 2018. The Company’s successes were built upon determination, passion and the relentless pursuit essence of innovation. Throughout its 27 years of operation, Novaland has become a prominent Real Estate Investment & Development company with diversified portfolios. Novaland Group’s projects are located at strategic locations in Ho Chi Minh City and other provinces in Vietnam. Novaland vision is to become the leading economic group in Real estate, Finance, Creating tourism destination and Transport infrastructure development. The Company’s mission is to develop community, create destination and building happiness. Novaland has been developing more than 40 diverse projects to provide more outstanding products to meet the increasing demand of customer such as residential, villas, shophouses and 24/7 offices with a large land bank in key locations in Ho Chi Minh City and neighbouring provinces, and over five hospitalityreal estate projects in large cities and provinces. The Novaland brand with the green Rubik’s cube icon continuously lit on top of projects across key locations as if to convey a message that Novaland Group wishes to join hands with other businesses to build a happy, modern life; for the overall development of the country. Being a listed company amongst the VN30 group, and having convertible bonds listed on the Singapore Stock Exchange, Novaland affirms as one of the Vietnamese brands with a good reputation in the international capital market. The Group always attach special importance to the interests of its shareholders through an efficient, sustainable business that complies with the law, with the aim to become the most transparent listed company on the securities market. Through this approach, Novaland has been able to gain long-term partnership with strategic shareholders, including renowned organizations such as GIC of the Singaporean government.

Company Culture and Company Activities
Novaland Group employees all work towards one single Core Value, which consists of 3 integrated elements: Efficiency - Integrity - Professionalism. This Core Value is reflected in all aspects of our activities and together with our Mission & Vision, plays the role as a compass in guiding our business. At Novaland, all members, from the Chairman to the employees, undertake to create the best working environment. Special attention is paid to such criteria as salaries, bonuses, benefits, and promotion. Novaland’s policies is based on a high average level of the market.

Novaland undertakes to continuously improve employees’ lives both mentally and physically by offering specific and competitive welfare policies in the labour market. Novaland uses its own products and conveniences as benefits and rewards. Each employee is always encouraged to use the working environment to increase their value and build their future career development roadmap.

Achievements and Impacts
Novaland is the largest residential developer in Ho hi Minh City and is established in 1992 and listed onthe HCMC Stock Exchange (HSX) in 2016 with market cap approx. USD2.5bn as of September 30th, 2019. Novaland also is one of the largest land banks in Viet Nam as 4.270 hectares, with 6.70mn sqm in Ho Chi Minh City that could be sufficient for at least 7 –10 years of development. Novaland focused on developing key property products, including Residential properties, Satelitte town & Hospitality properties. Moreover, the Company has a strong track record of selling more than 29,400 units since 2009, handed over 16,865 units as of June 30th, 2019. In 2019, there are 8 new projects handed over and USD4.2bn GDV sold since 2009. Novaland has high visibility on earnings as a result from its existing USD2.1bn of cumulative unbilled contractual value to be recognized up to 2021. With strong upcoming pipeline launches and aim to launch 4,500 residential units in 2019. Novaland understands that success and brand values are not only recognized good business performance and gratifying compensation, but also a company’s contribution to the community and social responsibility. Novaland also coordinate with local authorities and people, organizations and partners to raise awareness and improve community capability. In short term, Novaland will accompany the provinces we are currently developing our projects, namely Ninh Thuan, Binh Thuan, Ba Ria – Vung Tau, Dong Nai, and other Mekong Delta provinces, etc. In addition to social welfare and poverty reduction programs, Novaland observes sustainability programs that deliver long-term impacts: onsite capability-building scholarships, local investment – tourism promotion.

Future Direction
Novaland Group is gradually expanding the development of resort tourism real estate products in cities with great tourism potentials. Additionally, Novaland and the Military Commercial Joint Stock Bank have jointly contributed funds for the Boston Consulting Group (BCG) – a leading consulting firm in the world, to develop a Tourism Development Strategy for the 13 provinces in the Mekong Delta to adapt to climate change in accordance with Prime Minister’s Resolution 120/NQ-CP. This is a synchronous-large scale project of International standards that will change the perception of tourism in the Mekong Delta, strongly activating tourism combined with agriculture and traditional activities; making Mekong a tourist destination of the world.

CORPORATE EXCELLENCE

Novaland Group

Introduction
Novaland Group is currently one of the prominent companies in Real Estate Investment and Development with a chartered capital of over VND 9,373bn as of 2018. The Company’s successes were built upon determination, passion and the relentless pursuit essence of innovation. Throughout its 27 years of operation, Novaland has become a prominent Real Estate Investment & Development company with diversified portfolios. Novaland Group’s projects are located at strategic locations in Ho Chi Minh City and other provinces in Vietnam. Novaland vision is to become the leading economic group in Real estate, Finance, Creating tourism destination and Transport infrastructure development. The Company’s mission is to develop community, create destination and building happiness. Novaland has been developing more than 40 diverse projects to provide more outstanding products to meet the increasing demand of customer such as residential, villas, shophouses and 24/7 offices with a large land bank in key locations in Ho Chi Minh City and neighbouring provinces, and over five hospitalityreal estate projects in large cities and provinces. The Novaland brand with the green Rubik’s cube icon continuously lit on top of projects across key locations as if to convey a message that Novaland Group wishes to join hands with other businesses to build a happy, modern life; for the overall development of the country. Being a listed company amongst the VN30 group, and having convertible bonds listed on the Singapore Stock Exchange, Novaland affirms as one of the Vietnamese brands with a good reputation in the international capital market. The Group always attach special importance to the interests of its shareholders through an efficient, sustainable business that complies with the law, with the aim to become the most transparent listed company on the securities market. Through this approach, Novaland has been able to gain long-term partnership with strategic shareholders, including renowned organizations such as GIC of the Singaporean government.

Company Culture and Company Activities
Novaland Group employees all work towards one single Core Value, which consists of 3 integrated elements: Efficiency - Integrity - Professionalism. This Core Value is reflected in all aspects of our activities and together with our Mission & Vision, plays the role as a compass in guiding our business. At Novaland, all members, from the Chairman to the employees, undertake to create the best working environment. Special attention is paid to such criteria as salaries, bonuses, benefits, and promotion. Novaland’s policies is based on a high average level of the market.

Novaland undertakes to continuously improve employees’ lives both mentally and physically by offering specific and competitive welfare policies in the labour market. Novaland uses its own products and conveniences as benefits and rewards. Each employee is always encouraged to use the working environment to increase their value and build their future career development roadmap.

Achievements and Impacts
Novaland is the largest residential developer in Ho hi Minh City and is established in 1992 and listed onthe HCMC Stock Exchange (HSX) in 2016 with market cap approx. USD2.5bn as of September 30th, 2019. Novaland also is one of the largest land banks in Viet Nam as 4.270 hectares, with 6.70mn sqm in Ho Chi Minh City that could be sufficient for at least 7 –10 years of development. Novaland focused on developing key property products, including Residential properties, Satelitte town & Hospitality properties. Moreover, the Company has a strong track record of selling more than 29,400 units since 2009, handed over 16,865 units as of June 30th, 2019. In 2019, there are 8 new projects handed over and USD4.2bn GDV sold since 2009. Novaland has high visibility on earnings as a result from its existing USD2.1bn of cumulative unbilled contractual value to be recognized up to 2021. With strong upcoming pipeline launches and aim to launch 4,500 residential units in 2019. Novaland understands that success and brand values are not only recognized good business performance and gratifying compensation, but also a company’s contribution to the community and social responsibility. Novaland also coordinate with local authorities and people, organizations and partners to raise awareness and improve community capability. In short term, Novaland will accompany the provinces we are currently developing our projects, namely Ninh Thuan, Binh Thuan, Ba Ria – Vung Tau, Dong Nai, and other Mekong Delta provinces, etc. In addition to social welfare and poverty reduction programs, Novaland observes sustainability programs that deliver long-term impacts: onsite capability-building scholarships, local investment – tourism promotion.

Future Direction
Novaland Group is gradually expanding the development of resort tourism real estate products in cities with great tourism potentials. Additionally, Novaland and the Military Commercial Joint Stock Bank have jointly contributed funds for the Boston Consulting Group (BCG) – a leading consulting firm in the world, to develop a Tourism Development Strategy for the 13 provinces in the Mekong Delta to adapt to climate change in accordance with Prime Minister’s Resolution 120/NQ-CP. This is a synchronous-large scale project of International standards that will change the perception of tourism in the Mekong Delta, strongly activating tourism combined with agriculture and traditional activities; making Mekong a tourist destination of the world.