Information about the Entrepreneur
Jason Lin was born in Keelung, a small city by the sea. In 2010, he rented a poorly managed hotpot restaurant in Keelung Fish Market for NTD 35,000 beginning with only three employees. Lacking any financial knowledge or management experience, the cost of ingredients was 45% higher than it should be. However, the restaurant gradually gained support from its customers due to its fresh ingredients and unique soup base.
When the first branch was opened in Taichung in 2015 after the business stabilized, it set a record for a queue time that averaged 4 hours, consolidating its status as a popular restaurant. With an increasing number of stores, it was decided to formally establish the headquarters of the Jhu Jian Catering Group (Jhu Jian) in 2017 and to open a franchising system in 2018. This assisted franchise owners with site evaluation, design planning, education and training, operation guidance, supervision and review mechanism, etc. Currently, Jhu Jian has 158 branches of various brands in Taiwan.
Other Interesting Facts about the Entrepreneur
Jason Lin has always insisted to “never sell what we don’t want to eat”. Every product has been tested by him before it is released. Per his order, it is required that each ingredient have a qualified inspection report so that consumers can eat with peace of mind.
In addition, he is also keen to participate in charitable activities. For example, he participated in the Jump 4 Heart rope skipping challenge series last year, leading school children to participate in a four-week rope skipping public welfare activity. He also donated to the Republic of China Heart Disease Children’s Foundation to help more heart patients.
Jason Lin interviews the company’s executives in person. The average age of the company’s senior executives is about 43 years old, and the proportion of female senior executives is as high as 35%. He hopes that the company can create a workplace environment that is friendly, equal, and inclusive.
Jason Lin was born in Keelung, a small city by the sea. In 2010, he rented a poorly managed hotpot restaurant in Keelung Fish Market for NTD 35,000 beginning with only three employees. Lacking any financial knowledge or management experience, the cost of ingredients was 45% higher than it should be. However, the restaurant gradually gained support from its customers due to its fresh ingredients and unique soup base.
When the first branch was opened in Taichung in 2015 after the business stabilized, it set a record for a queue time that averaged 4 hours, consolidating its status as a popular restaurant. With an increasing number of stores, it was decided to formally establish the headquarters of the Jhu Jian Catering Group (Jhu Jian) in 2017 and to open a franchising system in 2018. This assisted franchise owners with site evaluation, design planning, education and training, operation guidance, supervision and review mechanism, etc. Currently, Jhu Jian has 158 branches of various brands in Taiwan.
Other Interesting Facts about the Entrepreneur
Jason Lin has always insisted to “never sell what we don’t want to eat”. Every product has been tested by him before it is released. Per his order, it is required that each ingredient have a qualified inspection report so that consumers can eat with peace of mind.
In addition, he is also keen to participate in charitable activities. For example, he participated in the Jump 4 Heart rope skipping challenge series last year, leading school children to participate in a four-week rope skipping public welfare activity. He also donated to the Republic of China Heart Disease Children’s Foundation to help more heart patients.
Jason Lin interviews the company’s executives in person. The average age of the company’s senior executives is about 43 years old, and the proportion of female senior executives is as high as 35%. He hopes that the company can create a workplace environment that is friendly, equal, and inclusive.
One can go fast, but a group can go further.
Company Achievements & Role as Entrepreneur
Under Jason Lin’s leadership, the group’s brands have adopted the method of franchising, attracting more than 90 entrepreneurs to join in just four years. In 2023, the company’s revenue reached NTD 4.5 billion, and the number of members has grown to 1.9 million.
Jhu Jian has always attached great importance to the food supply chain, it has its own cold storage and logistics system, which has greatly improved the efficiency of distribution. Meanwhile, Jason Lin plans to have Jhu Jian purchase its own pastures in the U.S. this year. In the future, raising and importing meat by itself will greatly reduce costs and provide consumers with more secure meat products.
Several of Jhu Jian’s brands like Yakiniku Smile and Yuiyu Wagyu have won awards, and the company itself won one for its hot pot restaurant’s popularity in 2023. It is expected to reach 200 branches by the end of 2023, with an annual revenue of NTD 6 billion, and become a listed company in the following year.
Vision, Mission, & Future Plans
Jhu Jian is committed to becoming an international catering group that combines professionalism and happiness. It prioritizes consumer demand and food quality as the core of its catering, emphasizing trust, mutual benefit, overall relationships, and comprehensive benefits. This will improve its innovative competitiveness through concrete actions and jointly pursue new economic development that benefits everyone, building the brand advantage of happy dining.
While actively expanding its business, Jhu Jian is also adjusting the company’s organization internally to meet the requirements of going public. It aims to move towards a sustainable shared-dining industry through cooperation among large enterprises.
Under Jason Lin’s leadership, the group’s brands have adopted the method of franchising, attracting more than 90 entrepreneurs to join in just four years. In 2023, the company’s revenue reached NTD 4.5 billion, and the number of members has grown to 1.9 million.
Jhu Jian has always attached great importance to the food supply chain, it has its own cold storage and logistics system, which has greatly improved the efficiency of distribution. Meanwhile, Jason Lin plans to have Jhu Jian purchase its own pastures in the U.S. this year. In the future, raising and importing meat by itself will greatly reduce costs and provide consumers with more secure meat products.
Several of Jhu Jian’s brands like Yakiniku Smile and Yuiyu Wagyu have won awards, and the company itself won one for its hot pot restaurant’s popularity in 2023. It is expected to reach 200 branches by the end of 2023, with an annual revenue of NTD 6 billion, and become a listed company in the following year.
Vision, Mission, & Future Plans
Jhu Jian is committed to becoming an international catering group that combines professionalism and happiness. It prioritizes consumer demand and food quality as the core of its catering, emphasizing trust, mutual benefit, overall relationships, and comprehensive benefits. This will improve its innovative competitiveness through concrete actions and jointly pursue new economic development that benefits everyone, building the brand advantage of happy dining.
While actively expanding its business, Jhu Jian is also adjusting the company’s organization internally to meet the requirements of going public. It aims to move towards a sustainable shared-dining industry through cooperation among large enterprises.
MASTER ENTREPRENEUR CATEGORY
Jason Lin
CHAIRMAN
Information about the Entrepreneur
Jason Lin was born in Keelung, a small city by the sea. In 2010, he rented a poorly managed hotpot restaurant in Keelung Fish Market for NTD 35,000 beginning with only three employees. Lacking any financial knowledge or management experience, the cost of ingredients was 45% higher than it should be. However, the restaurant gradually gained support from its customers due to its fresh ingredients and unique soup base.
When the first branch was opened in Taichung in 2015 after the business stabilized, it set a record for a queue time that averaged 4 hours, consolidating its status as a popular restaurant. With an increasing number of stores, it was decided to formally establish the headquarters of the Jhu Jian Catering Group (Jhu Jian) in 2017 and to open a franchising system in 2018. This assisted franchise owners with site evaluation, design planning, education and training, operation guidance, supervision and review mechanism, etc. Currently, Jhu Jian has 158 branches of various brands in Taiwan.
Other Interesting Facts about the Entrepreneur
Jason Lin has always insisted to “never sell what we don’t want to eat”. Every product has been tested by him before it is released. Per his order, it is required that each ingredient have a qualified inspection report so that consumers can eat with peace of mind.
In addition, he is also keen to participate in charitable activities. For example, he participated in the Jump 4 Heart rope skipping challenge series last year, leading school children to participate in a four-week rope skipping public welfare activity. He also donated to the Republic of China Heart Disease Children’s Foundation to help more heart patients.
Jason Lin interviews the company’s executives in person. The average age of the company’s senior executives is about 43 years old, and the proportion of female senior executives is as high as 35%. He hopes that the company can create a workplace environment that is friendly, equal, and inclusive.
Company Achievements & Role as Entrepreneur
Under Jason Lin’s leadership, the group’s brands have adopted the method of franchising, attracting more than 90 entrepreneurs to join in just four years. In 2023, the company’s revenue reached NTD 4.5 billion, and the number of members has grown to 1.9 million.
Jhu Jian has always attached great importance to the food supply chain, it has its own cold storage and logistics system, which has greatly improved the efficiency of distribution. Meanwhile, Jason Lin plans to have Jhu Jian purchase its own pastures in the U.S. this year. In the future, raising and importing meat by itself will greatly reduce costs and provide consumers with more secure meat products.
Several of Jhu Jian’s brands like Yakiniku Smile and Yuiyu Wagyu have won awards, and the company itself won one for its hot pot restaurant’s popularity in 2023. It is expected to reach 200 branches by the end of 2023, with an annual revenue of NTD 6 billion, and become a listed company in the following year.
Vision, Mission, & Future Plans
Jhu Jian is committed to becoming an international catering group that combines professionalism and happiness. It prioritizes consumer demand and food quality as the core of its catering, emphasizing trust, mutual benefit, overall relationships, and comprehensive benefits. This will improve its innovative competitiveness through concrete actions and jointly pursue new economic development that benefits everyone, building the brand advantage of happy dining.
While actively expanding its business, Jhu Jian is also adjusting the company’s organization internally to meet the requirements of going public. It aims to move towards a sustainable shared-dining industry through cooperation among large enterprises.
Jason Lin was born in Keelung, a small city by the sea. In 2010, he rented a poorly managed hotpot restaurant in Keelung Fish Market for NTD 35,000 beginning with only three employees. Lacking any financial knowledge or management experience, the cost of ingredients was 45% higher than it should be. However, the restaurant gradually gained support from its customers due to its fresh ingredients and unique soup base.
When the first branch was opened in Taichung in 2015 after the business stabilized, it set a record for a queue time that averaged 4 hours, consolidating its status as a popular restaurant. With an increasing number of stores, it was decided to formally establish the headquarters of the Jhu Jian Catering Group (Jhu Jian) in 2017 and to open a franchising system in 2018. This assisted franchise owners with site evaluation, design planning, education and training, operation guidance, supervision and review mechanism, etc. Currently, Jhu Jian has 158 branches of various brands in Taiwan.
Other Interesting Facts about the Entrepreneur
Jason Lin has always insisted to “never sell what we don’t want to eat”. Every product has been tested by him before it is released. Per his order, it is required that each ingredient have a qualified inspection report so that consumers can eat with peace of mind.
In addition, he is also keen to participate in charitable activities. For example, he participated in the Jump 4 Heart rope skipping challenge series last year, leading school children to participate in a four-week rope skipping public welfare activity. He also donated to the Republic of China Heart Disease Children’s Foundation to help more heart patients.
Jason Lin interviews the company’s executives in person. The average age of the company’s senior executives is about 43 years old, and the proportion of female senior executives is as high as 35%. He hopes that the company can create a workplace environment that is friendly, equal, and inclusive.
Company Achievements & Role as Entrepreneur
Under Jason Lin’s leadership, the group’s brands have adopted the method of franchising, attracting more than 90 entrepreneurs to join in just four years. In 2023, the company’s revenue reached NTD 4.5 billion, and the number of members has grown to 1.9 million.
Jhu Jian has always attached great importance to the food supply chain, it has its own cold storage and logistics system, which has greatly improved the efficiency of distribution. Meanwhile, Jason Lin plans to have Jhu Jian purchase its own pastures in the U.S. this year. In the future, raising and importing meat by itself will greatly reduce costs and provide consumers with more secure meat products.
Several of Jhu Jian’s brands like Yakiniku Smile and Yuiyu Wagyu have won awards, and the company itself won one for its hot pot restaurant’s popularity in 2023. It is expected to reach 200 branches by the end of 2023, with an annual revenue of NTD 6 billion, and become a listed company in the following year.
Vision, Mission, & Future Plans
Jhu Jian is committed to becoming an international catering group that combines professionalism and happiness. It prioritizes consumer demand and food quality as the core of its catering, emphasizing trust, mutual benefit, overall relationships, and comprehensive benefits. This will improve its innovative competitiveness through concrete actions and jointly pursue new economic development that benefits everyone, building the brand advantage of happy dining.
While actively expanding its business, Jhu Jian is also adjusting the company’s organization internally to meet the requirements of going public. It aims to move towards a sustainable shared-dining industry through cooperation among large enterprises.