Information about the CompanyPT Bank Amar Indonesia Tbk (Amar Bank) is the first FinTech bank in Indonesia committed to revolutionising the banking experience, educating people to improve their financial awareness, security and saving habits through state-of-the-art technology. Amar Bank could grow rapidly with just four physical branches. Unlike conventional banking, Amar Bank offers unique AI-led, intelligent savings (Senyumku) and lending (Tunaiku) platforms, while instilling a culture of save now, spend later. The Bank’s Vision is to bring better financial security and smiles to the faces of 200+ million people by 2025.
Corporate Culture & Company ActivitiesAmar Bank implements a semi start-up culture where it encourages people to adopt an innovative and growth mindset but at the same time be aware of the risks. Amar Bank encourages a culture where people can flourish in their own way. Amar Bank believes that culture is not static, but should be designed and developed to suit an organisation’s needs. The corporate culture is embedded in employees from their recruitment and they are encouraged to adopt customer obsession behaviour.
In February 2020, the Bank carried out a CSR project themed Amar Bangun Senyum (Amar Build Smiles) in line with the Bank’s Vision to Bring Smiles to 200 million Faces by 2025. Amar Bank and Habitat for Humanity Indonesia work together to achieve common goals of providing better and healthier settlement for the community by building 20 houses for 20 families in Babakan Madang sub-district in Sentul. 300 Amarites (Amar Bank’s employees) took part in the project.