CENTRAL RETAIL CORPORATION PUBLIC COMPANY LIMITED | APEA - Regional Edition - Asia Pacific Enterprise Awards

CENTRAL RETAIL CORPORATION PUBLIC COMPANY LIMITED

 

CORPORATE EXCELLENCE CATEGORY

CENTRAL RETAIL CORPORATION PUBLIC COMPANY LIMITED

Retail
www.centralretail.com/intro-page
central 1 ce

Information about the Company

Central Retail Corporation Public Company Limited (Central Retail) is the leading multi-format and multi-category retailing and wholesaling platform in Thailand. The company is also growing internationally, securing leadership status in Italy, and becoming one of the leaders in Vietnam.

The company seamlessly complements its retail store with efficient offline channels to offer a superior customer experience. It helps drive the evolution of consumer lifestyles and shopping habits in Thailand, Vietnam, and Italy by introducing new retail and wholesale experiences to the customer, including new department stores, specialty stores, supermarkets, hypermarkets, mini supermarkets, and retail plazas.

Central Retail’s various businesses are organized into 5 operating segments. These include (1) Fashion: Central Department Store, Robinson Department Store, Supersports, Central Marketing Group, and Rinascente; (2) Food: Tops, Tops Daily, Tops Food Hall, Tops Fine Food, GO Wholesale, BigC / GO! Vietnam, Lanchi Mart, and go!; (3) Hardline: Thai Watsadu, BNB home, Power Buy, OffliceMate, B2S, MEB, and Nguyen Kim; (4) Property: Robinson Lifestyle, Tops Plaza and BigC / GO! Vietnam; and (5) Health & Wellness: Tops Care, Tops Vita, and PET ’N ME.

As of June 2024, Central Retail has a presence in 3 countries, comprising 61 provinces in Thailand, 42 provinces in Vietnam, and 8 major cities across Italy.

The company’s vision and mission is to be the best and most admired customer-centric and comprehensive omnichannel retail and wholesale platform, committing to sustainable growth.

Corporate Culture & Company Activities

Central Retail continues to show strong and steady growth. In the first half of 2024, the company achieved a revenue of THB 130,424 million (+6% YOY) and a net profit of THB 3,830 million (+3% YOY). In the second quarter of 2024, growth continues with a revenue of THB 63,169 million (+5% YOY) and a net profit of THB 1,660 million (+6% YOY).

This success is the result of the CRC OMNI-Intelligence vision, which drives strong growth, combined with a flexible and adaptive ecosystem, alongside the expansion of its core business portfolio covering Thailand, Vietnam, and Italy.

Central to Life

Achievements and Impact

Central Retail is committed to creating a fully integrated ecosystem as a "Platform of Trust" that effectively addresses the issues in people's lives and builds trust with all stakeholders. The company has a clear brand purpose of being "Central to Life" in every country in which it operates and has achieved solid success through its business philosophy of "CRC Care", which represents the company's commitment to nurturing and elevating every sector for sustainable growth.

This philosophy incorporates 7 main dimensions which are as follows:

1) Care for the Economy: The company actively contributes to creating a better society and environment, thus concretely reducing inequality while promoting continuous economic growth at the provincial, regional, and national levels.

2) Care for the Customer: Central Retail consistently places the customer at the core of business operations. The company continually enhances the Next-Gen Omnichannel platform to meet customer needs seamlessly, ensuring the best shopping experience and highest value. This commitment extends to over 20 million customers through The 1 Loyalty Platform.

3) Care for the Partner: Central Retail provides diverse sales channels for partners to reach an even wider customer base. The company supports Thai brands in selling their products at Central Retail stores in Vietnam and Italy, fostering inclusive growth through collaborations with various partners.

4) Care for the People: The company strives to create a workplace that is "A Great Place to Work," where more than 60,000 employees can work joyfully and proudly. The company also promotes workplace diversity and equality by employing over 400 disabled individuals and elderly personnel, enabling them to support themselves and their families.

5) Care for the Community: Central Retail is dedicated to enhancing the quality of life for Thai people and reducing societal inequality by establishing sustainable careers and incomes within communities through various projects and campaigns, such as the Jing Jai Farmers’ Market, Na Muen Sri Textile Learning Center and “Hi! Jai” campaign to support children battling heart disease who lack the financial resources for treatment.

6) Care for Environment: Central Retail is committed to becoming a "Green & Sustainable Retailer" and a model retail organization for sustainability in Asia. To realize this vision, the company developed the "ReNEW" strategy, which aims for the usage of 50% renewable and clean energy by 2030 and achieving net zero emissions by 2050. In 2023, Central Retail earned the SET ESG Rating for sustainable stocks at the "AAA" level from the Stock Exchange of Thailand. The company was also selected to be a member of the Dow Jones Sustainability Index 2023 in both the World and Emerging Markets categories.

7) Care for Governance: The company maintains transparency and adheres to good governance practices based on GRC (Governance, Risk, Compliance) principles, guided by five key ethics: honesty, integrity, ethics, transparency, and social responsibility. By joining the CAC (Collective Action Coalition Against Corruption), an anti-corruption initiative, the company reinforces its commitment to ethical business practices that can be verified by both its stakeholders and its employees.

COMPANY MILESTONES