Sinyi Realty Inc. | APEA - Asia Pacific Enterprise Awards Asia Pacific Enterprise Awards

www.csr.sinyi.com.tw/en

Chou, Chun Chi

Founder
Sinyi Realty Inc.
Property Development


Co-creating a sustainable good life through corporate ethics.

Information about the Entrepreneur

Mr. Chou Chun-Chi, a visionary leader and the founder of Sinyi Group, established Sinyi Realty Inc. over 40 years ago with an unwavering commitment to integrity and ethical business practices. Born in Chiayi, Taiwan, Mr. Chou faced numerous challenges during his early years, including an unconventional educational journey marked by multiple re-examinations. Despite his wealthy upbringing, he worked various jobs such as a bookstore clerk and poultry farm worker while preparing for university. These experiences shaped his resilient character and deepened his belief in self-reliance and continuous learning.

Before starting his own company, Mr. Chou encountered dishonest employers who exploited and pressured him into unethical practices, which led him to create a company that would never deceive its clients. Today, Mr. Chou holds a central position within the Sinyi Group, guiding the company with a philosophy of "appropriate profit" to ensure sustainable growth. His leadership has driven the company's diversified operations in real estate, from development and sales to brokerage and home services, with a focus on providing innovative, customer-centric solutions.

Other Interesting Facts about the Entrepreneur

Mr. Chou Chun-Chi's personal values are deeply rooted in trust, continuous improvement, and social responsibility. He believes in "creating a better society for all" by fostering trust and understanding, which he views as the cornerstone of both personal and corporate success.

His passion for lifelong learning and his dedication to ethical business practices are evident in Sinyi Group's pioneering initiatives. Beyond his professional life, Mr. Chou is committed to environmental sustainability and community development, as reflected in the company's various social and environmental initiatives.

Company Achievements and Role of the Entrepreneur

Over the past decades, Sinyi Group has achieved remarkable growth, with its operations now spanning multiple business groups and regions. The company has been repeatedly recognized for its governance, achieving top 5% rankings in corporate governance evaluations and earning numerous awards.

Sinyi Group's sustainable growth strategy is deeply rooted in its commitment to corporate ethics and balancing stakeholder interests. The company aims to continue its trajectory of growth by focusing on initiatives like talent development, sustainable stores, and net zero emission goals. With a clear vision for the future, Mr. Chou is dedicated to maintaining Sinyi Group’s leadership position in the industry while ensuring a positive impact on society and the environment.

Vision, Mission, & Future Plans

Looking ahead, Mr. Chou has set ambitious goals for expansion and sustainability for Sinyi Group. The company's 2030 vision is to "co-create a sustainable good life through corporate ethics and become a world-class service industry". To achieve this, Mr. Chou has directed the company to focus on balancing the interests of its six major stakeholders: employees, customers, shareholders, the environment, society, and suppliers.

Key initiatives include achieving net zero emissions by 2030, developing sustainable stores, and launching the net zero island project on Mengalum Island, in Sabah, Malaysia. Sinyi Group is also committed to expanding its PropTech capabilities, enhancing service quality, and furthering its influence in the global real estate market. As Sinyi Group continues to grow, Mr. Chou will ensure that the company remains steadfast in its dedication to corporate ethics, ensuring that its expansion is both profitable but also socially and environmentally responsible.

Entrepreneur’s Milestones