Information about the Company & Brand
Vietnamese dairy company Nutifood Nutrition Food JSC (Nutifood) has been developing special nutritional products to replace imported products with the culmination of GrowPLUS+.
Nutifood was honored as the National Brand in 2018 and is currently among the top 3 largest dairy companies in Vietnam with 5,300 employees, 6 factories nationwide, an establishment in Sweden with Nutifood Nutrition Research Institute in Sweden – NNRIS, and a world-class factory.
The company’s mission is to satisfy special nutritional needs for each age group and various diseases; provide daily nutritional solutions for every family; and contribute to the overall physical development of the Vietnamese. Meanwhile, its vision is to become a world-class company in nutrition science and healthcare. Nutifood’s core values include Integrity, Responsibility, Collaboration, Expertise, Effectiveness, Resilience, and Distinction.
Brand Elements
Nutifood is the top 3 largest Vietnam dairy companies with a brand value of USD93.9 million (2020). Nutifood GrowPLUS+ contributes to reducing the stunting rate of Vietnamese children to only 19.6% by 2020 and has been nominated as the No. 1 baby milk brand in Vietnam for 2 consecutive years, accounting for 22% of the market share. Nutifood was granted the U.S. FDA certificate and signed cooperation with Delori and Backahill Group to export its products to the U.S., Europe, and Asia. NutiFood is also the first dairy enterprise in Vietnam to build a factory in Sweden. Nutifood reaches out to its target customers through digital media channels, sponsoring tournaments, corporate social responsibility (CSR) activities, etc.
Vietnamese dairy company Nutifood Nutrition Food JSC (Nutifood) has been developing special nutritional products to replace imported products with the culmination of GrowPLUS+.
Nutifood was honored as the National Brand in 2018 and is currently among the top 3 largest dairy companies in Vietnam with 5,300 employees, 6 factories nationwide, an establishment in Sweden with Nutifood Nutrition Research Institute in Sweden – NNRIS, and a world-class factory.
The company’s mission is to satisfy special nutritional needs for each age group and various diseases; provide daily nutritional solutions for every family; and contribute to the overall physical development of the Vietnamese. Meanwhile, its vision is to become a world-class company in nutrition science and healthcare. Nutifood’s core values include Integrity, Responsibility, Collaboration, Expertise, Effectiveness, Resilience, and Distinction.
Brand Elements
Nutifood is the top 3 largest Vietnam dairy companies with a brand value of USD93.9 million (2020). Nutifood GrowPLUS+ contributes to reducing the stunting rate of Vietnamese children to only 19.6% by 2020 and has been nominated as the No. 1 baby milk brand in Vietnam for 2 consecutive years, accounting for 22% of the market share. Nutifood was granted the U.S. FDA certificate and signed cooperation with Delori and Backahill Group to export its products to the U.S., Europe, and Asia. NutiFood is also the first dairy enterprise in Vietnam to build a factory in Sweden. Nutifood reaches out to its target customers through digital media channels, sponsoring tournaments, corporate social responsibility (CSR) activities, etc.
Our ultimate philosophy is always striving to understand the community’s nutritional needs, setting customer satisfaction as the core value so that Nutifood can develop sustainably
Inspiring Identity
Nutifood’s GrowPLUS+ is the first specialized product for malnourished and stunted children in Vietnam. GrowPLUS+ has proudly contributed to the reduction of the malnutrition rate in Vietnam from 33% (2008) to 19.8% (2020) and is still working hard to reduce it by 15% in 2025.
After successfully reducing the malnutrition rate, Nutifood has recognized another nutritional problem. 42% of children in Vietnam’s urban areas are overweight and obese. As a leading brand in specific nutritional treatment, Nutifood has introduced GrowPLUS+ White — a scientific formula for physical height and brain development without contributing to overweight — to continue its journey in satisfying the special nutritional needs of each age group and various diseases.
Achievements & Impact
The company’s 100% made in Sweden product lines were well received by consumers thanks to the right insight, serving the gap in the nutritional needs of Vietnamese consumers. Nutifood became the first dairy company to come up with a drastic solution that incorporates world elites and domestic insights. It creates nutritional solutions with European standards that are nutrified to be compatible with the specific requirements of Vietnamese kids and consumers.
Nutifood GrowPLUS+ remains the No.1 brand position in the Infant and Grownup Milk segment for 2 consecutive years (2020-2021).
The exclusive Foundation Of Digestion & Immunity (FDI) formula has been clinically proven to help children improve digestive disorders, constipation, and diarrhea to absorb optimal nutrients. The formula is now being applied to newly launched products such as GrowPLUS+, Famna, and Nuti IQ Gold.
Future Direction
Nutifood has made significant contributions to reducing the rate of malnutrition in children to 19.8%. It aims to reduce its rate by 15% by 2025 and eliminate other health problems such as obesity and overweight through its products. For its powdered milk category, Nutifood plans to continuously promote premium brands that are 100% made in Sweden. Moreover, it aims to invest in high-standard European nutritional solutions at the Nutifood Nutrition Research Institute in Sweden – NNRIS to meet the specific nutritional and physical needs of Vietnamese children and consumers. The company will also promote ready-to-drink powdered milk products to serve the trend of consumers who prefer convenience.
For its liquid milk category, Nutifood will continuously develop high-standard NutiMilk fresh milk and many different product lines by branching out into eating yogurt, drinking yogurt, and soy milk product lines to cater to diverse consumer tastes.
In addition, the company plans to invest in the Ong Bau coffee chain to reach the milestone of 10,000 coffee stores opening nationwide by 2022. It will also heavily promote export activities to the U.S., European and Asian markets.
Nutifood’s GrowPLUS+ is the first specialized product for malnourished and stunted children in Vietnam. GrowPLUS+ has proudly contributed to the reduction of the malnutrition rate in Vietnam from 33% (2008) to 19.8% (2020) and is still working hard to reduce it by 15% in 2025.
After successfully reducing the malnutrition rate, Nutifood has recognized another nutritional problem. 42% of children in Vietnam’s urban areas are overweight and obese. As a leading brand in specific nutritional treatment, Nutifood has introduced GrowPLUS+ White — a scientific formula for physical height and brain development without contributing to overweight — to continue its journey in satisfying the special nutritional needs of each age group and various diseases.
Achievements & Impact
The company’s 100% made in Sweden product lines were well received by consumers thanks to the right insight, serving the gap in the nutritional needs of Vietnamese consumers. Nutifood became the first dairy company to come up with a drastic solution that incorporates world elites and domestic insights. It creates nutritional solutions with European standards that are nutrified to be compatible with the specific requirements of Vietnamese kids and consumers.
Nutifood GrowPLUS+ remains the No.1 brand position in the Infant and Grownup Milk segment for 2 consecutive years (2020-2021).
The exclusive Foundation Of Digestion & Immunity (FDI) formula has been clinically proven to help children improve digestive disorders, constipation, and diarrhea to absorb optimal nutrients. The formula is now being applied to newly launched products such as GrowPLUS+, Famna, and Nuti IQ Gold.
Future Direction
Nutifood has made significant contributions to reducing the rate of malnutrition in children to 19.8%. It aims to reduce its rate by 15% by 2025 and eliminate other health problems such as obesity and overweight through its products. For its powdered milk category, Nutifood plans to continuously promote premium brands that are 100% made in Sweden. Moreover, it aims to invest in high-standard European nutritional solutions at the Nutifood Nutrition Research Institute in Sweden – NNRIS to meet the specific nutritional and physical needs of Vietnamese children and consumers. The company will also promote ready-to-drink powdered milk products to serve the trend of consumers who prefer convenience.
For its liquid milk category, Nutifood will continuously develop high-standard NutiMilk fresh milk and many different product lines by branching out into eating yogurt, drinking yogurt, and soy milk product lines to cater to diverse consumer tastes.
In addition, the company plans to invest in the Ong Bau coffee chain to reach the milestone of 10,000 coffee stores opening nationwide by 2022. It will also heavily promote export activities to the U.S., European and Asian markets.
INSPIRATIONAL BRAND CATEGORY
NUTIFOOD NUTRITION FOOD JOINT STOCK COMPANY
Information about the Company & Brand
Vietnamese dairy company Nutifood Nutrition Food JSC (Nutifood) has been developing special nutritional products to replace imported products with the culmination of GrowPLUS+.
Nutifood was honored as the National Brand in 2018 and is currently among the top 3 largest dairy companies in Vietnam with 5,300 employees, 6 factories nationwide, an establishment in Sweden with Nutifood Nutrition Research Institute in Sweden – NNRIS, and a world-class factory.
The company’s mission is to satisfy special nutritional needs for each age group and various diseases; provide daily nutritional solutions for every family; and contribute to the overall physical development of the Vietnamese. Meanwhile, its vision is to become a world-class company in nutrition science and healthcare. Nutifood’s core values include Integrity, Responsibility, Collaboration, Expertise, Effectiveness, Resilience, and Distinction.
Brand Elements
Nutifood is the top 3 largest Vietnam dairy companies with a brand value of USD93.9 million (2020). Nutifood GrowPLUS+ contributes to reducing the stunting rate of Vietnamese children to only 19.6% by 2020 and has been nominated as the No. 1 baby milk brand in Vietnam for 2 consecutive years, accounting for 22% of the market share. Nutifood was granted the U.S. FDA certificate and signed cooperation with Delori and Backahill Group to export its products to the U.S., Europe, and Asia. NutiFood is also the first dairy enterprise in Vietnam to build a factory in Sweden. Nutifood reaches out to its target customers through digital media channels, sponsoring tournaments, corporate social responsibility (CSR) activities, etc.
Vietnamese dairy company Nutifood Nutrition Food JSC (Nutifood) has been developing special nutritional products to replace imported products with the culmination of GrowPLUS+.
Nutifood was honored as the National Brand in 2018 and is currently among the top 3 largest dairy companies in Vietnam with 5,300 employees, 6 factories nationwide, an establishment in Sweden with Nutifood Nutrition Research Institute in Sweden – NNRIS, and a world-class factory.
The company’s mission is to satisfy special nutritional needs for each age group and various diseases; provide daily nutritional solutions for every family; and contribute to the overall physical development of the Vietnamese. Meanwhile, its vision is to become a world-class company in nutrition science and healthcare. Nutifood’s core values include Integrity, Responsibility, Collaboration, Expertise, Effectiveness, Resilience, and Distinction.
Brand Elements
Nutifood is the top 3 largest Vietnam dairy companies with a brand value of USD93.9 million (2020). Nutifood GrowPLUS+ contributes to reducing the stunting rate of Vietnamese children to only 19.6% by 2020 and has been nominated as the No. 1 baby milk brand in Vietnam for 2 consecutive years, accounting for 22% of the market share. Nutifood was granted the U.S. FDA certificate and signed cooperation with Delori and Backahill Group to export its products to the U.S., Europe, and Asia. NutiFood is also the first dairy enterprise in Vietnam to build a factory in Sweden. Nutifood reaches out to its target customers through digital media channels, sponsoring tournaments, corporate social responsibility (CSR) activities, etc.
Our ultimate philosophy is always striving to understand the community’s nutritional needs, setting customer satisfaction as the core value so that Nutifood can develop sustainably
Inspiring Identity
Nutifood’s GrowPLUS+ is the first specialized product for malnourished and stunted children in Vietnam. GrowPLUS+ has proudly contributed to the reduction of the malnutrition rate in Vietnam from 33% (2008) to 19.8% (2020) and is still working hard to reduce it by 15% in 2025.
After successfully reducing the malnutrition rate, Nutifood has recognized another nutritional problem. 42% of children in Vietnam’s urban areas are overweight and obese. As a leading brand in specific nutritional treatment, Nutifood has introduced GrowPLUS+ White — a scientific formula for physical height and brain development without contributing to overweight — to continue its journey in satisfying the special nutritional needs of each age group and various diseases.
Achievements & Impact
The company’s 100% made in Sweden product lines were well received by consumers thanks to the right insight, serving the gap in the nutritional needs of Vietnamese consumers. Nutifood became the first dairy company to come up with a drastic solution that incorporates world elites and domestic insights. It creates nutritional solutions with European standards that are nutrified to be compatible with the specific requirements of Vietnamese kids and consumers.
Nutifood GrowPLUS+ remains the No.1 brand position in the Infant and Grownup Milk segment for 2 consecutive years (2020-2021).
The exclusive Foundation Of Digestion & Immunity (FDI) formula has been clinically proven to help children improve digestive disorders, constipation, and diarrhea to absorb optimal nutrients. The formula is now being applied to newly launched products such as GrowPLUS+, Famna, and Nuti IQ Gold.
Future Direction
Nutifood has made significant contributions to reducing the rate of malnutrition in children to 19.8%. It aims to reduce its rate by 15% by 2025 and eliminate other health problems such as obesity and overweight through its products. For its powdered milk category, Nutifood plans to continuously promote premium brands that are 100% made in Sweden. Moreover, it aims to invest in high-standard European nutritional solutions at the Nutifood Nutrition Research Institute in Sweden – NNRIS to meet the specific nutritional and physical needs of Vietnamese children and consumers. The company will also promote ready-to-drink powdered milk products to serve the trend of consumers who prefer convenience.
For its liquid milk category, Nutifood will continuously develop high-standard NutiMilk fresh milk and many different product lines by branching out into eating yogurt, drinking yogurt, and soy milk product lines to cater to diverse consumer tastes.
In addition, the company plans to invest in the Ong Bau coffee chain to reach the milestone of 10,000 coffee stores opening nationwide by 2022. It will also heavily promote export activities to the U.S., European and Asian markets.
Nutifood’s GrowPLUS+ is the first specialized product for malnourished and stunted children in Vietnam. GrowPLUS+ has proudly contributed to the reduction of the malnutrition rate in Vietnam from 33% (2008) to 19.8% (2020) and is still working hard to reduce it by 15% in 2025.
After successfully reducing the malnutrition rate, Nutifood has recognized another nutritional problem. 42% of children in Vietnam’s urban areas are overweight and obese. As a leading brand in specific nutritional treatment, Nutifood has introduced GrowPLUS+ White — a scientific formula for physical height and brain development without contributing to overweight — to continue its journey in satisfying the special nutritional needs of each age group and various diseases.
Achievements & Impact
The company’s 100% made in Sweden product lines were well received by consumers thanks to the right insight, serving the gap in the nutritional needs of Vietnamese consumers. Nutifood became the first dairy company to come up with a drastic solution that incorporates world elites and domestic insights. It creates nutritional solutions with European standards that are nutrified to be compatible with the specific requirements of Vietnamese kids and consumers.
Nutifood GrowPLUS+ remains the No.1 brand position in the Infant and Grownup Milk segment for 2 consecutive years (2020-2021).
The exclusive Foundation Of Digestion & Immunity (FDI) formula has been clinically proven to help children improve digestive disorders, constipation, and diarrhea to absorb optimal nutrients. The formula is now being applied to newly launched products such as GrowPLUS+, Famna, and Nuti IQ Gold.
Future Direction
Nutifood has made significant contributions to reducing the rate of malnutrition in children to 19.8%. It aims to reduce its rate by 15% by 2025 and eliminate other health problems such as obesity and overweight through its products. For its powdered milk category, Nutifood plans to continuously promote premium brands that are 100% made in Sweden. Moreover, it aims to invest in high-standard European nutritional solutions at the Nutifood Nutrition Research Institute in Sweden – NNRIS to meet the specific nutritional and physical needs of Vietnamese children and consumers. The company will also promote ready-to-drink powdered milk products to serve the trend of consumers who prefer convenience.
For its liquid milk category, Nutifood will continuously develop high-standard NutiMilk fresh milk and many different product lines by branching out into eating yogurt, drinking yogurt, and soy milk product lines to cater to diverse consumer tastes.
In addition, the company plans to invest in the Ong Bau coffee chain to reach the milestone of 10,000 coffee stores opening nationwide by 2022. It will also heavily promote export activities to the U.S., European and Asian markets.