Miri Port Authority | APEA - Asia Pacific Enterprise Awards Asia Pacific Enterprise Awards

MASTER ENTREPRENEUR CATEGORY

SERAWA ANAK BUDOL
GENERAL MANAGER


Miri Port Authority
www.miriport.gov.my


Information about the Entrepreneur
Serawa Anak Budol was born in Julau, Sarikei, Sarawak. She graduated with a Master in Business Administration (MBA) from Ohio University, USA. She also has a Bachelor in Accounting and is a Member of the Malaysian Institute of Accountants.

As a young girl from a humble background, Serawa did not have any ambition. All she wanted was to earn a job with the government. She aspired to be either a teacher, a police inspector or a staff nurse, as those were the only government jobs that she knew of during the time.

When Serawa was promoted to take over the helm of leadership Miri Port Authority (MPA) about 5 years ago, MPA faced its greatest challenges of shallow access channel and financial constraints. The situations inspired her to make a breakthrough for Miri Port towards profitability and sustainability.

The shallow access channel and limited access to financial resources are some major obstacles that MPA is facing for growth and expansion. For operating at only about 20% capacity, the revenue generated was hardly able to meet operational needs and competitiveness. Thus, the team embarked upon business transformation and diversification strategies which had resulted in MPA’s efficiency and profitability.

Other Interesting Facts about Entrepreneur
Through dynamism, sheer determination and perseverance, Serawa successfully turned around Miri Port’s financial position from a loss to a profit-making entity through business transformation and diversification strategies.

The guiding formula for success are to have clarity of purpose, total self-belief, and skilled at finding needs and niches and identifying opportunities.
Company Achievements and Role as Entrepreneur
Under Serawa’s leadership, Miri Port has accomplished several achievements such as representing Malaysia at the International Convention on Quality Control Circles, Okada Manila, the Philipines in 2017 and achieving Excellence in Financial Management with a 5-Star Rating score of 97.38% and 99.10% marks respectively by Jabatan Audit Negara in 2019 and 2020.

Moreover, she had led MPA to win countless awards such as the Gold Award by Malaysia Productivity Corporation (MPC) in 2017; the Safety and Health Award (National Level) by the Ministry of Human Resource, Malaysia in 2017 and 2019; the Asia Pacific Entrepreneurs Awards (APEA) 2021 Regional Edition: Corporate Excellence category under the Transportation and Logistics Industry; the Sarawak Chief Minister Gold Environment Award (CMEA) 2019/2020; the Highly Recommended Port Authority Excellence Award 2020/2021 by Des Prix Infinitius Media; the CEO Safety and Health Award (Civil Service and Local Authority Category) by the Ministry of Human Resource, Malaysia in 2021. Serawa is actively involved in non-governmental organizations (NGO), an avenue to help other communities, and women in particular. She is currently the President of Women Entrepreneurs & Professionals Association Sarawak.

She has served the Dayak Association Miri in various capacities as its President, and is presently its Advisor. She has frequently been invited to give motivational talks to Dayak students and parents and contributed towards sustaining, promoting and developing the Dayak’s cultures and crafts.

Vision, Mission & Future Plans
Having served MPA for about 30 years, Serawa envisages a promising future for MPA. MPA can be a World-Class Port by 2030. She believes that Miri is endowed with rich hinterland and a deep-continental shelf of beyond 20 m depth to handle the natural resources. Furthermore, it can be an important transhipment hub as it is strategically located within the major shipping routes in the region.

When MPA relocates its facilities/ terminal to the sea frontage, she believes that it can play an effective role as catalyst for economic growth in Sarawak’s northern region, serving principal economic sectors such as oil and gas, palm oil, timber and shipbuilding/ repair industries.

The most rewarding aspects of Serawa’s job was to see how the organization grew to new heights and how its transformation has impacted the lives of the employees, customers, stakeholders and general communities.

Serawa shared, “You need to get all the key factors of passion, vision, goal and purpose in place in the pursuit of your dreams!”

MASTER ENTREPRENEUR CATEGORY

SERAWA ANAK BUDOL
GENERAL MANAGER

Information about the Entrepreneur
Serawa Anak Budol was born in Julau, Sarikei, Sarawak. She graduated with a Master in Business Administration (MBA) from Ohio University, USA. She also has a Bachelor in Accounting and is a Member of the Malaysian Institute of Accountants.

As a young girl from a humble background, Serawa did not have any ambition. All she wanted was to earn a job with the government. She aspired to be either a teacher, a police inspector or a staff nurse, as those were the only government jobs that she knew of during the time.

When Serawa was promoted to take over the helm of leadership Miri Port Authority (MPA) about 5 years ago, MPA faced its greatest challenges of shallow access channel and financial constraints. The situations inspired her to make a breakthrough for Miri Port towards profitability and sustainability.

The shallow access channel and limited access to financial resources are some major obstacles that MPA is facing for growth and expansion. For operating at only about 20% capacity, the revenue generated was hardly able to meet operational needs and competitiveness. Thus, the team embarked upon business transformation and diversification strategies which had resulted in MPA’s efficiency and profitability.

Other Interesting Facts about Entrepreneur
Through dynamism, sheer determination and perseverance, Serawa successfully turned around Miri Port’s financial position from a loss to a profit-making entity through business transformation and diversification strategies.

The guiding formula for success are to have clarity of purpose, total self-belief, and skilled at finding needs and niches and identifying opportunities.

Miri Port Authority
www.miriport.gov.my


Company Achievements and Role as Entrepreneur
Under Serawa’s leadership, Miri Port has accomplished several achievements such as representing Malaysia at the International Convention on Quality Control Circles, Okada Manila, the Philipines in 2017 and achieving Excellence in Financial Management with a 5-Star Rating score of 97.38% and 99.10% marks respectively by Jabatan Audit Negara in 2019 and 2020.

Moreover, she had led MPA to win countless awards such as the Gold Award by Malaysia Productivity Corporation (MPC) in 2017; the Safety and Health Award (National Level) by the Ministry of Human Resource, Malaysia in 2017 and 2019; the Asia Pacific Entrepreneurs Awards (APEA) 2021 Regional Edition: Corporate Excellence category under the Transportation and Logistics Industry; the Sarawak Chief Minister Gold Environment Award (CMEA) 2019/2020; the Highly Recommended Port Authority Excellence Award 2020/2021 by Des Prix Infinitius Media; the CEO Safety and Health Award (Civil Service and Local Authority Category) by the Ministry of Human Resource, Malaysia in 2021. Serawa is actively involved in non-governmental organizations (NGO), an avenue to help other communities, and women in particular. She is currently the President of Women Entrepreneurs & Professionals Association Sarawak.

She has served the Dayak Association Miri in various capacities as its President, and is presently its Advisor. She has frequently been invited to give motivational talks to Dayak students and parents and contributed towards sustaining, promoting and developing the Dayak’s cultures and crafts.

Vision, Mission & Future Plans
Having served MPA for about 30 years, Serawa envisages a promising future for MPA. MPA can be a World-Class Port by 2030. She believes that Miri is endowed with rich hinterland and a deep-continental shelf of beyond 20 m depth to handle the natural resources. Furthermore, it can be an important transhipment hub as it is strategically located within the major shipping routes in the region.

When MPA relocates its facilities/ terminal to the sea frontage, she believes that it can play an effective role as catalyst for economic growth in Sarawak’s northern region, serving principal economic sectors such as oil and gas, palm oil, timber and shipbuilding/ repair industries.

The most rewarding aspects of Serawa’s job was to see how the organization grew to new heights and how its transformation has impacted the lives of the employees, customers, stakeholders and general communities.

Serawa shared, “You need to get all the key factors of passion, vision, goal and purpose in place in the pursuit of your dreams!”