SHOPLAZZA | APEA - Asia Pacific Enterprise Awards Asia Pacific Enterprise Awards
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FAST ENTERPRISE CATEGORY

SHOPLAZZA

Information about the Company
Shoplazza is a global company specializing in B2C e-commerce products and technology solutions. Its mission is to “lead customers to global business success through excellent technology”. The company’s core product, Shopping Cart SaaS, provides merchants with enterprise-level solutions including various brand e-commerce themes, easy product order management, high-conversion marketing plugins, multiple currency displays, multilingual store operations, multi-channel marketing promotions, secure settlements, personalized email marketing, professional operational data analysis reports, and consumer loyalty management.

To date, Shoplazza has provided website-building solutions to over 360,000 merchants worldwide, helping them launch online retail businesses. These merchants’ consumers span over 150 countries, with Europe and America accounting for 40% of their consumer base.

Innovative Corporate Culture and Growth Initiatives
First and foremost, Shoplazza is positioned as an independent B2C e-commerce enterprise targeting overseas markets. The company’s mission is to become far more encompassing, aiming to connect and process information to aid merchants in improving sales efficiency, and increasing sales volume, while its secondary focus is on utilizing independent websites as its primary sales platform.

In terms of connectivity, Shoplazza’s goal is to establish multi-party connections that encompass aspects like web traffic, payments, external plugins, and domestic ERP computations. The company aims to make more meaningful computations using the extensive SKU data, order data, and consumer data that it generates. It also intends to provide this information to its customers and partners, enabling all involved to create greater value.
Achievements & Impact
The company offers advantages in product technology to its merchants with a highly focused engineering team. Its Shopping Cart is one of the top in the industry and it provides an open API, enabling sellers to develop according to their needs anytime and anywhere. Other optimization features for Chinese sellers include displaying the conversion rates on product detail pages.

It has also partnered with overseas media platforms like Google, Facebook, TikTok, and Snapchat, allowing merchants to manage and optimize ads directly from its Shopkeeper platform. For brand-focused sellers, Shoplazza provides Direct-to-Customers (DTC) brand customer service. It also offers proxy operation services, allowing merchants to focus on long-term branding and marketing.

Future Direction
Moving forward, Shoplazza’s primary focus revolves around two key strategies. Firstly, the company aims to assist Chinese brands by replicating its successful domestic models internationally, embodying the ‘going global’ strategy. This approach is vital to the company’s growth and will continue to be expanded upon.

Secondly, the company will strive to provide a dedicated platform for global sellers, enabling them to reach various countries and regions through its standalone system. These strategies represent Shoplazza’s dual focus on fostering domestic growth in China and serving an increasing number of sellers worldwide.

FAST ENTERPRISE CATEGORY

SHOPLAZZA

Information about the Company
Shoplazza is a global company specializing in B2C e-commerce products and technology solutions. Its mission is to “lead customers to global business success through excellent technology”. The company’s core product, Shopping Cart SaaS, provides merchants with enterprise-level solutions including various brand e-commerce themes, easy product order management, high-conversion marketing plugins, multiple currency displays, multilingual store operations, multi-channel marketing promotions, secure settlements, personalized email marketing, professional operational data analysis reports, and consumer loyalty management.

To date, Shoplazza has provided website-building solutions to over 360,000 merchants worldwide, helping them launch online retail businesses. These merchants’ consumers span over 150 countries, with Europe and America accounting for 40% of their consumer base.

Innovative Corporate Culture and Growth Initiatives
First and foremost, Shoplazza is positioned as an independent B2C e-commerce enterprise targeting overseas markets. The company’s mission is to become far more encompassing, aiming to connect and process information to aid merchants in improving sales efficiency, and increasing sales volume, while its secondary focus is on utilizing independent websites as its primary sales platform.

In terms of connectivity, Shoplazza’s goal is to establish multi-party connections that encompass aspects like web traffic, payments, external plugins, and domestic ERP computations. The company aims to make more meaningful computations using the extensive SKU data, order data, and consumer data that it generates. It also intends to provide this information to its customers and partners, enabling all involved to create greater value.
Achievements & Impact
The company offers advantages in product technology to its merchants with a highly focused engineering team. Its Shopping Cart is one of the top in the industry and it provides an open API, enabling sellers to develop according to their needs anytime and anywhere. Other optimization features for Chinese sellers include displaying the conversion rates on product detail pages.

It has also partnered with overseas media platforms like Google, Facebook, TikTok, and Snapchat, allowing merchants to manage and optimize ads directly from its Shopkeeper platform. For brand-focused sellers, Shoplazza provides Direct-to-Customers (DTC) brand customer service. It also offers proxy operation services, allowing merchants to focus on long-term branding and marketing.

Future Direction
Moving forward, Shoplazza’s primary focus revolves around two key strategies. Firstly, the company aims to assist Chinese brands by replicating its successful domestic models internationally, embodying the ‘going global’ strategy. This approach is vital to the company’s growth and will continue to be expanded upon.

Secondly, the company will strive to provide a dedicated platform for global sellers, enabling them to reach various countries and regions through its standalone system. These strategies represent Shoplazza’s dual focus on fostering domestic growth in China and serving an increasing number of sellers worldwide.