MASTER ENTREPRENEUR CATEGORY
Sally Chen
FOUNDER & CHAIRWOMAN
Information about the Entrepreneur
Founder and Chairman of ELTA Technology Co., Ltd. (ELTA), Sally Chen, has previously served as the General Manager of companies such as Hwado, UTEC, and Vitek Communication International Company. Under her leadership, with 23 years of practical experience, ELTA has emerged as the leading digital media platform in Taiwan. With the audacity of a newcomer in 2007, ELTA secured the world’s first new media Olympic broadcasting license. In collaboration with Chunghwa Telecom, ELTA reshaped the ecosystem of the digital media industry and through a series of breakthroughs and challenges, ELTA has consistently redefined the ultimate visual experience.
Between 2008 and 2022, ELTA achieved remarkable feats and broadcasted numerous significant international sporting events. The company also encountered various challenges, including major shareholder withdrawal, copyright issues with the Brazil World Cup™, operating loss in the Rio Olympic Games, signal disruption during the Russia World Cup™, and postponement of the Tokyo Olympic Games.
Sally Chen chooses to face challenges with a positive and proactive attitude, employing solutions that are in line with ethics, emotions, and reason. This has led to the successful broadcasting of numerous exciting sporting events and also elevated the position of both Chunghwa Telecom’s MOD and ELTA as Taiwan’s No.1 Sports Broadcasting Platform.
Other Interesting Facts about the Entrepreneur
Sally Chen’s home has small notes posted everywhere, each bearing positive and uplifting messages. One of the phrases, “Face it, Accept it, Deal with it, Let it go”, is a direction she learned from an elder to navigate through problems. Her 20 years with ELTA have honed her ability to withstand challenges and not be knocked down is closely tied to this philosophy.
Sally Chen’s diverse interests include racing, she mentions that her love for Go-Kart racing is similar to running a business. Racing and business demands speed, precision, agility, and finesse. Split-second decisions become crucial – it is about seizing opportunities and edging ahead. Focus on mastering the next challenge, and the chance to win the race will still be there.
Founder and Chairman of ELTA Technology Co., Ltd. (ELTA), Sally Chen, has previously served as the General Manager of companies such as Hwado, UTEC, and Vitek Communication International Company. Under her leadership, with 23 years of practical experience, ELTA has emerged as the leading digital media platform in Taiwan. With the audacity of a newcomer in 2007, ELTA secured the world’s first new media Olympic broadcasting license. In collaboration with Chunghwa Telecom, ELTA reshaped the ecosystem of the digital media industry and through a series of breakthroughs and challenges, ELTA has consistently redefined the ultimate visual experience.
Between 2008 and 2022, ELTA achieved remarkable feats and broadcasted numerous significant international sporting events. The company also encountered various challenges, including major shareholder withdrawal, copyright issues with the Brazil World Cup™, operating loss in the Rio Olympic Games, signal disruption during the Russia World Cup™, and postponement of the Tokyo Olympic Games.
Sally Chen chooses to face challenges with a positive and proactive attitude, employing solutions that are in line with ethics, emotions, and reason. This has led to the successful broadcasting of numerous exciting sporting events and also elevated the position of both Chunghwa Telecom’s MOD and ELTA as Taiwan’s No.1 Sports Broadcasting Platform.
Other Interesting Facts about the Entrepreneur
Sally Chen’s home has small notes posted everywhere, each bearing positive and uplifting messages. One of the phrases, “Face it, Accept it, Deal with it, Let it go”, is a direction she learned from an elder to navigate through problems. Her 20 years with ELTA have honed her ability to withstand challenges and not be knocked down is closely tied to this philosophy.
Sally Chen’s diverse interests include racing, she mentions that her love for Go-Kart racing is similar to running a business. Racing and business demands speed, precision, agility, and finesse. Split-second decisions become crucial – it is about seizing opportunities and edging ahead. Focus on mastering the next challenge, and the chance to win the race will still be there.
Known as the “Queen of International Sports Broadcasting”, Sally Chen has positioned the company at the forefront of digital media by anchoring it on MOD, connecting the world through digital audiovisual content
Company Achievements & Role as Entrepreneur
ELTA has a registered capital of NTD 250 million and a workforce of 130 employees. It manages both self-owned and overseas channels, specializing not only in broadcasting various professional sports events but also in providing digital content in a variety of genres. Utilizing sports as its flagship content, ELTA has established itself as a leader in the industry. Besides major international events that create explosive viewership, the broadcasting of sports events has yielded stable revenue. Additionally, dramas, variety shows, and advertising contribute to steady revenue growth. The company also operates an OTT platform, experiencing a gradual and incremental increase in subscribers.
This successful content management strategy under Sally Chen’s leadership has enhanced the brand’s value. Foresight in recognizing the opportunities brought about by digital convergence has allowed the company to proactively position itself for emerging business prospects. This forward-looking approach has diversified and stabilized the company’s income streams, resulting in an annual revenue of nearly NTD 1 billion.
Known as the “Queen of International Sports Broadcasting”, Sally Chen has positioned the company at the forefront of digital media by anchoring it on MOD, connecting the world through digital audiovisual content. ELTA’s collaborative network spans the globe with its strategic partner, the telecom giant Chunghwa Telecom. Giants in the realm of sports events like the IOC, FIFA, and OCA, have worked with ELTA; the company also represents premium channels such as BBC, Pet Club TV, MEZZO live, TRACE URBAN, and INULTRA. Under the leadership of Sally Chen, ELTA stands as the “Pioneer of New Media in Taiwan”, delivering captivating events and top-quality Taiwanese content.
Vision, Mission, & Future Plans
In the past two years, ELTA has achieved record-breaking revenues with earnings per share surpassing NTD 2. It is anticipated that by the end of 2023, ELTA will resubmit its application for IPO (initial public offering). In addition to continued investments in content, ELTA will collaborate with Chunghwa Telecom to establish “Taiwan’s No.1 Sports Broadcasting Platform”. Riding the wave of 5G and AI technology, ELTA aims at the 8K and Meta-verse markets, providing immersive visual broadcasting experiences for on-site audiences.
After more than 20 years of dedicated efforts, Sally Chen, the Chairman of ELTA, has successfully transformed the company into Taiwan’s most influential sports broadcasting brand. Sally Chen emphasizes living in the present, giving her best, and facing challenges and difficulties calmly and positively without leaving any regrets. In the future, she is committed to turning ELTA into the “Delta Electronics” of Taiwan’s sports industry, becoming the first domestic new media sports broadcasting conglomerate to foster a positive cycle in the sports industry.
ELTA has a registered capital of NTD 250 million and a workforce of 130 employees. It manages both self-owned and overseas channels, specializing not only in broadcasting various professional sports events but also in providing digital content in a variety of genres. Utilizing sports as its flagship content, ELTA has established itself as a leader in the industry. Besides major international events that create explosive viewership, the broadcasting of sports events has yielded stable revenue. Additionally, dramas, variety shows, and advertising contribute to steady revenue growth. The company also operates an OTT platform, experiencing a gradual and incremental increase in subscribers.
This successful content management strategy under Sally Chen’s leadership has enhanced the brand’s value. Foresight in recognizing the opportunities brought about by digital convergence has allowed the company to proactively position itself for emerging business prospects. This forward-looking approach has diversified and stabilized the company’s income streams, resulting in an annual revenue of nearly NTD 1 billion.
Known as the “Queen of International Sports Broadcasting”, Sally Chen has positioned the company at the forefront of digital media by anchoring it on MOD, connecting the world through digital audiovisual content. ELTA’s collaborative network spans the globe with its strategic partner, the telecom giant Chunghwa Telecom. Giants in the realm of sports events like the IOC, FIFA, and OCA, have worked with ELTA; the company also represents premium channels such as BBC, Pet Club TV, MEZZO live, TRACE URBAN, and INULTRA. Under the leadership of Sally Chen, ELTA stands as the “Pioneer of New Media in Taiwan”, delivering captivating events and top-quality Taiwanese content.
Vision, Mission, & Future Plans
In the past two years, ELTA has achieved record-breaking revenues with earnings per share surpassing NTD 2. It is anticipated that by the end of 2023, ELTA will resubmit its application for IPO (initial public offering). In addition to continued investments in content, ELTA will collaborate with Chunghwa Telecom to establish “Taiwan’s No.1 Sports Broadcasting Platform”. Riding the wave of 5G and AI technology, ELTA aims at the 8K and Meta-verse markets, providing immersive visual broadcasting experiences for on-site audiences.
After more than 20 years of dedicated efforts, Sally Chen, the Chairman of ELTA, has successfully transformed the company into Taiwan’s most influential sports broadcasting brand. Sally Chen emphasizes living in the present, giving her best, and facing challenges and difficulties calmly and positively without leaving any regrets. In the future, she is committed to turning ELTA into the “Delta Electronics” of Taiwan’s sports industry, becoming the first domestic new media sports broadcasting conglomerate to foster a positive cycle in the sports industry.
MASTER ENTREPRENEUR CATEGORY
Sally Chen
FOUNDER & CHAIRWOMAN
Information about the Entrepreneur
Founder and Chairman of ELTA Technology Co., Ltd. (ELTA), Sally Chen, has previously served as the General Manager of companies such as Hwado, UTEC, and Vitek Communication International Company. Under her leadership, with 23 years of practical experience, ELTA has emerged as the leading digital media platform in Taiwan. With the audacity of a newcomer in 2007, ELTA secured the world’s first new media Olympic broadcasting license. In collaboration with Chunghwa Telecom, ELTA reshaped the ecosystem of the digital media industry and through a series of breakthroughs and challenges, ELTA has consistently redefined the ultimate visual experience.
Between 2008 and 2022, ELTA achieved remarkable feats and broadcasted numerous significant international sporting events. The company also encountered various challenges, including major shareholder withdrawal, copyright issues with the Brazil World Cup™, operating loss in the Rio Olympic Games, signal disruption during the Russia World Cup™, and postponement of the Tokyo Olympic Games.
Sally Chen chooses to face challenges with a positive and proactive attitude, employing solutions that are in line with ethics, emotions, and reason. This has led to the successful broadcasting of numerous exciting sporting events and also elevated the position of both Chunghwa Telecom’s MOD and ELTA as Taiwan’s No.1 Sports Broadcasting Platform.
Other Interesting Facts about the Entrepreneur
Sally Chen’s home has small notes posted everywhere, each bearing positive and uplifting messages. One of the phrases, “Face it, Accept it, Deal with it, Let it go”, is a direction she learned from an elder to navigate through problems. Her 20 years with ELTA have honed her ability to withstand challenges and not be knocked down is closely tied to this philosophy.
Sally Chen’s diverse interests include racing, she mentions that her love for Go-Kart racing is similar to running a business. Racing and business demands speed, precision, agility, and finesse. Split-second decisions become crucial – it is about seizing opportunities and edging ahead. Focus on mastering the next challenge, and the chance to win the race will still be there.
Founder and Chairman of ELTA Technology Co., Ltd. (ELTA), Sally Chen, has previously served as the General Manager of companies such as Hwado, UTEC, and Vitek Communication International Company. Under her leadership, with 23 years of practical experience, ELTA has emerged as the leading digital media platform in Taiwan. With the audacity of a newcomer in 2007, ELTA secured the world’s first new media Olympic broadcasting license. In collaboration with Chunghwa Telecom, ELTA reshaped the ecosystem of the digital media industry and through a series of breakthroughs and challenges, ELTA has consistently redefined the ultimate visual experience.
Between 2008 and 2022, ELTA achieved remarkable feats and broadcasted numerous significant international sporting events. The company also encountered various challenges, including major shareholder withdrawal, copyright issues with the Brazil World Cup™, operating loss in the Rio Olympic Games, signal disruption during the Russia World Cup™, and postponement of the Tokyo Olympic Games.
Sally Chen chooses to face challenges with a positive and proactive attitude, employing solutions that are in line with ethics, emotions, and reason. This has led to the successful broadcasting of numerous exciting sporting events and also elevated the position of both Chunghwa Telecom’s MOD and ELTA as Taiwan’s No.1 Sports Broadcasting Platform.
Other Interesting Facts about the Entrepreneur
Sally Chen’s home has small notes posted everywhere, each bearing positive and uplifting messages. One of the phrases, “Face it, Accept it, Deal with it, Let it go”, is a direction she learned from an elder to navigate through problems. Her 20 years with ELTA have honed her ability to withstand challenges and not be knocked down is closely tied to this philosophy.
Sally Chen’s diverse interests include racing, she mentions that her love for Go-Kart racing is similar to running a business. Racing and business demands speed, precision, agility, and finesse. Split-second decisions become crucial – it is about seizing opportunities and edging ahead. Focus on mastering the next challenge, and the chance to win the race will still be there.
Known as the “Queen of International Sports Broadcasting”, Sally Chen has positioned the company at the forefront of digital media by anchoring it on MOD, connecting the world through digital audiovisual content
Company Achievements & Role as Entrepreneur
ELTA has a registered capital of NTD 250 million and a workforce of 130 employees. It manages both self-owned and overseas channels, specializing not only in broadcasting various professional sports events but also in providing digital content in a variety of genres. Utilizing sports as its flagship content, ELTA has established itself as a leader in the industry. Besides major international events that create explosive viewership, the broadcasting of sports events has yielded stable revenue. Additionally, dramas, variety shows, and advertising contribute to steady revenue growth. The company also operates an OTT platform, experiencing a gradual and incremental increase in subscribers.
This successful content management strategy under Sally Chen’s leadership has enhanced the brand’s value. Foresight in recognizing the opportunities brought about by digital convergence has allowed the company to proactively position itself for emerging business prospects. This forward-looking approach has diversified and stabilized the company’s income streams, resulting in an annual revenue of nearly NTD 1 billion.
Known as the “Queen of International Sports Broadcasting”, Sally Chen has positioned the company at the forefront of digital media by anchoring it on MOD, connecting the world through digital audiovisual content. ELTA’s collaborative network spans the globe with its strategic partner, the telecom giant Chunghwa Telecom. Giants in the realm of sports events like the IOC, FIFA, and OCA, have worked with ELTA; the company also represents premium channels such as BBC, Pet Club TV, MEZZO live, TRACE URBAN, and INULTRA. Under the leadership of Sally Chen, ELTA stands as the “Pioneer of New Media in Taiwan”, delivering captivating events and top-quality Taiwanese content.
Vision, Mission, & Future Plans
In the past two years, ELTA has achieved record-breaking revenues with earnings per share surpassing NTD 2. It is anticipated that by the end of 2023, ELTA will resubmit its application for IPO (initial public offering). In addition to continued investments in content, ELTA will collaborate with Chunghwa Telecom to establish “Taiwan’s No.1 Sports Broadcasting Platform”. Riding the wave of 5G and AI technology, ELTA aims at the 8K and Meta-verse markets, providing immersive visual broadcasting experiences for on-site audiences.
After more than 20 years of dedicated efforts, Sally Chen, the Chairman of ELTA, has successfully transformed the company into Taiwan’s most influential sports broadcasting brand. Sally Chen emphasizes living in the present, giving her best, and facing challenges and difficulties calmly and positively without leaving any regrets. In the future, she is committed to turning ELTA into the “Delta Electronics” of Taiwan’s sports industry, becoming the first domestic new media sports broadcasting conglomerate to foster a positive cycle in the sports industry.
ELTA has a registered capital of NTD 250 million and a workforce of 130 employees. It manages both self-owned and overseas channels, specializing not only in broadcasting various professional sports events but also in providing digital content in a variety of genres. Utilizing sports as its flagship content, ELTA has established itself as a leader in the industry. Besides major international events that create explosive viewership, the broadcasting of sports events has yielded stable revenue. Additionally, dramas, variety shows, and advertising contribute to steady revenue growth. The company also operates an OTT platform, experiencing a gradual and incremental increase in subscribers.
This successful content management strategy under Sally Chen’s leadership has enhanced the brand’s value. Foresight in recognizing the opportunities brought about by digital convergence has allowed the company to proactively position itself for emerging business prospects. This forward-looking approach has diversified and stabilized the company’s income streams, resulting in an annual revenue of nearly NTD 1 billion.
Known as the “Queen of International Sports Broadcasting”, Sally Chen has positioned the company at the forefront of digital media by anchoring it on MOD, connecting the world through digital audiovisual content. ELTA’s collaborative network spans the globe with its strategic partner, the telecom giant Chunghwa Telecom. Giants in the realm of sports events like the IOC, FIFA, and OCA, have worked with ELTA; the company also represents premium channels such as BBC, Pet Club TV, MEZZO live, TRACE URBAN, and INULTRA. Under the leadership of Sally Chen, ELTA stands as the “Pioneer of New Media in Taiwan”, delivering captivating events and top-quality Taiwanese content.
Vision, Mission, & Future Plans
In the past two years, ELTA has achieved record-breaking revenues with earnings per share surpassing NTD 2. It is anticipated that by the end of 2023, ELTA will resubmit its application for IPO (initial public offering). In addition to continued investments in content, ELTA will collaborate with Chunghwa Telecom to establish “Taiwan’s No.1 Sports Broadcasting Platform”. Riding the wave of 5G and AI technology, ELTA aims at the 8K and Meta-verse markets, providing immersive visual broadcasting experiences for on-site audiences.
After more than 20 years of dedicated efforts, Sally Chen, the Chairman of ELTA, has successfully transformed the company into Taiwan’s most influential sports broadcasting brand. Sally Chen emphasizes living in the present, giving her best, and facing challenges and difficulties calmly and positively without leaving any regrets. In the future, she is committed to turning ELTA into the “Delta Electronics” of Taiwan’s sports industry, becoming the first domestic new media sports broadcasting conglomerate to foster a positive cycle in the sports industry.